Ford October Sales Hold Steady as Sandy Hits - Ford Inside News Community
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post #1 of 12 (permalink) Old 11-01-2012, 10:12 AM Thread Starter
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Ford October Sales Hold Steady as Sandy Hits

Ford C-Max Hybrid totals over 3,000 Units
FordInsideNews.com
October 1, 2012
By: Austin Rutherford


Ford sales in the United States held steady for the month of October even as one of the worst hurricane "Superstorms" hit the heavily populated East Coast. Total Ford sales came to 168,456 units for a 0.4-% increase.

Resting largely on the Focus (up 48-%) and the all-new C-Max, Ford small car sales came to their highest point in 11 years. The C-Max hybrid, October being its first full month on sale, totaled 3,182 units making it so far a huge success. The C-Max Energi will join the Hybrid in the coming months. Though so far just a limited launch, the all-new Fusion saw sales in October, but limited availability due to the model's turnover lead to a steep fall in the nameplate's sales. Expect the numbers to get better as the year draws to a close.

Total truck sales decreased a slight 1.8-% due to the discontinuation of the Ranger, however, all other "truck" models saw increases in sales. The all-new Escape enjoyed its best October since 2001. Lincoln saw a 15.4-% drop as MkZ turnover begins.

Though Sandy will likely cause a chunk of sales to be lost in the next month or two, expect a huge upturn as the Northeast recovers and replacements for destroyed vehicles start. Truck sales will likely see an upswing as well due to the reconstruction efforts as houses and businesses are rebuilt.

Quote:
Ford Small Car Sales Reach Highest October in 11 Years; F-Series Sees Best October Sales Since 2004

DEARBORN, Mich., Nov. 1, 2012 /PRNewswire/ --
  • Ford October small car sales total 25,493 vehicles – the company's strongest October small car sales in 11 years – with a 54 percent increase year over year
  • Escape compact utility sales increased 4 percent for the month; 19,832 Escape sales mark best October sales since 2001
  • In its first full month on sale, C-MAX sells 3,182 vehicles
  • F-Series posts its best October sales since 2004, providing its 15th consecutive year-over-year monthly sales increase; sales totaled 56,497 pickups – an 8 percent increase
  • U.S. sales at the Ford Motor Company total 168,456 vehicles in October, unchanged from a year ago; retail sales up 2 percent compared to last year


Ford total U.S. sales grew across the portfolio in October, with cars up 2 percent, utilities up 2 percent, F-Series pickups up 8 percent and Econoline and Transit Connect sales up 19 and 22 percent, respectively.

"Our commitment to deliver a fuel-efficient lineup of cars, utilities and trucks is winning over customers and helping grow our retail sales," said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. "Our fuel-efficient and capable full-size pickups delivered our strongest October sales results since 2004 – an F-Series record year – and we surpassed our own expectations for the first full month of C-MAX Hybrid sales."

Focus, all-new C-MAX Hybrid and Fiesta sales totaled 25,493 vehicles in October, Ford's best October small car sales month since 2001 and a 54 percent increase year over year.

October Escape sales increased 4 percent, with 19,832 vehicles sold. Escape is on-pace for another record sales year in 2012, aiming to surpass 2011 record sales of 254,293 vehicles.

America's best-selling vehicle, Ford F-Series, sold a total of 56,497 vehicles during the month of October. This not only represents an 8 percent increase over last year but also the 15th straight month of sales increases for F-Series.
Ford sold 168,456 total vehicles in October, unchanged from a year ago. Retail sales were up 2 percent compared to last year.
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post #2 of 12 (permalink) Old 11-01-2012, 10:19 AM
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Re: Ford October Sales Hold Steady as Sandy Hits

wow Lincoln is hurting. MKZ is slowing down probably because the new model is coming but still look at the MKS!

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post #3 of 12 (permalink) Old 11-01-2012, 10:34 AM
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Re: Ford October Sales Hold Steady as Sandy Hits

The MKS needs to be completly redesign two years ago! This car is selling so slowly, that Lincoln must think in stop sell it rigth now. If the new MK Z fail, Lincoln will not survive

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post #4 of 12 (permalink) Old 11-01-2012, 01:24 PM
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Re: Ford October Sales Hold Steady as Sandy Hits

It's ironic how the Navigator and the MKT sales are up while the usually good sellers are down. Didn't expect that.
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post #5 of 12 (permalink) Old 11-01-2012, 02:06 PM
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Re: Ford October Sales Hold Steady as Sandy Hits

The recent storms could become a mixed blessing for Ford. I read somewhere recently maybe on this site that the take rate for the Explorer is pretty high in the state of NY. So this could translate to an uptick in sales for Ford when Newyorkers begin to shop for replacements to the vehicles that were ravaged by Hurricane Sandy.
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post #6 of 12 (permalink) Old 11-01-2012, 02:13 PM
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Re: Ford October Sales Hold Steady as Sandy Hits

Quote:
Originally Posted by nruggiero View Post
It's ironic how the Navigator and the MKT sales are up while the usually good sellers are down. Didn't expect that.
I was wondering the same thing but I'm also wondering whether incentives or more recent fleet sales (since the MKT is the new spiritual successor to the Town Car) have played a role in the uptick of sales for both vehicles.
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post #7 of 12 (permalink) Old 11-01-2012, 03:37 PM
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Re: Ford October Sales Hold Steady as Sandy Hits

Quote:
Originally Posted by falcon lover View Post
The MKS needs to be completly redesign two years ago!...

really too bad that it JUST had a makeover**


Quote:
Originally Posted by falcon lover View Post
...If the new MK Z fail, Lincoln will not survive
I'm starting to look at Lincoln as FLincMoCo's *hobby**
not something they expect to make any money with ...yet

if they actually wanted a BUSINESS, they would've kept the other half that sold over 500,000 not that long ago

- - - - - - - - - - - - - -

** really getting the feeling that FLincMoCo's efforts with Lincoln has been a lot like HERDING CATS
- the 1st MKX & contemporary Navi wander off in a 60'sConti direction (stylewise)
- they sorta corral the X but not the Navigator who's hiding under a sofa OR should be
- the Zephyr/Z chases a string in circles until next month/year
- the MKT is asleep in a corner ... I think it's asleep - never really has moved
- the briefly glamorous MKS hasn't gotten the grooming a showcat needs
- & our new kitten, the MKuGa, isn't due for another full year


hmmm, maybe I am grouchy
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post #8 of 12 (permalink) Old 11-01-2012, 09:53 PM Thread Starter
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Re: Ford October Sales Hold Steady as Sandy Hits

C-Max outsold the Prius V.

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post #9 of 12 (permalink) Old 11-02-2012, 08:15 AM
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Re: Ford October Sales Hold Steady as Sandy Hits

Quote:
Originally Posted by ausrutherford View Post
C-Max outsold the Prius V.
Hope it stays that way!

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post #10 of 12 (permalink) Old 11-02-2012, 08:20 AM
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Re: Ford October Sales Hold Steady as Sandy Hits

Quote:
Originally Posted by ausrutherford View Post
C-Max outsold the Prius V.
THIS is the BEST information of the month. This is a great achievment for Ford: the C-Max have an objetive: figth the Prius V, and it did it! Now, Ford, why not introduce in USA the 7 seat Grand C-Max, more in line with the americans tastes? In hybrid an electric models, only, like the C-Max , and start to build an Hybrid and electric only sub-brand, like the Toyotaś Prius?

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