Ford Reports a 22 Percent Sales Jump in January 2013 - Ford Inside News Community
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post #1 of 21 (permalink) Old 02-01-2013, 10:21 AM Thread Starter
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Ford Reports a 22 Percent Sales Jump in January 2013

But Lincoln Hit Hard on Lack of Inventory
FordInsideNews.com
February 1, 2013


Ford has started 2013 off with a bang. US sales in January reported a 22 percent increase in deliveries as EVERY non-discontinued Ford brand vehicle saw a rise in sales over the previous year. However, Lincoln inventories hurt MkZ sales lowering the brand's sales.

The sales increase was lead by the Fusion, which saw the largest percentage increase of any vehicle and was a January record. F-Series saw the largest by-volume increase with a 22 percent increase. The Ford Escape also saw a record month.

The Ford Explorer saw its best sales in 8 years, while the Transit Connect had sales rose 47 percent.

Bad news came from Lincoln where MkZ saw a dramatic decrease in sales, most likely a result of inventory levels.


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post #2 of 21 (permalink) Old 02-01-2013, 10:37 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

The lack of inventory is quite true. I just did a search at our local Ford/Lincoln dealer and they have 0 2013 MKZs and 5 2012 models they are still trying to get rid of.
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post #3 of 21 (permalink) Old 02-01-2013, 10:53 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

Ford's performance is exactly what a healthy company's results should look like - existing nameplate increases - new models gaining traction - and - despite losing 5k in units from the Ranger, the F-Series picked up the slack.

It will be interesting to see what Government Motors will report. I'm not expecting many smiles at Obama's bailout child.
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post #4 of 21 (permalink) Old 02-01-2013, 11:02 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

4000 cars!?!? Holy...!

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post #5 of 21 (permalink) Old 02-01-2013, 11:24 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

It's not as bad as it seems for Lincoln. No inventory for the 2013 MKZ brings the brand down as a whole, but all other models were up for the month.
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post #6 of 21 (permalink) Old 02-01-2013, 11:25 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

MK Z inventory problems? Really????? What is the date of job 1 for MK Z??? I believe the production began in november!!!!! Why only 471 MK Z sold???? I`m worried. If the next month Lincoln dont sell 3000 MKZ, Lincoln is dead. There will be no 2014 Lincoln models....

And the Fusion.... 23000 sold.... not bad, but could be better... Is the Hermosillo plant working at full capacity? There are another plant in USA producing the Fusion and the MK Z? Maybe is a problem of production capacity . I hope that, with the correct production capacity, the Fusion can sell 30000 units monthly, and the MK Z 3000 units....

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post #7 of 21 (permalink) Old 02-01-2013, 11:53 AM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

Farley mentioned they had a record number of pre-orders for the 2013 MKZ back at the NAIAS. Production actually started in late November/early December.
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post #8 of 21 (permalink) Old 02-01-2013, 12:55 PM Thread Starter
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

Quote:
Originally Posted by falcon lover View Post
MK Z inventory problems? Really????? What is the date of job 1 for MK Z??? I believe the production began in november!!!!! Why only 471 MK Z sold???? I`m worried. If the next month Lincoln dont sell 3000 MKZ, Lincoln is dead. There will be no 2014 Lincoln models....

And the Fusion.... 23000 sold.... not bad, but could be better... Is the Hermosillo plant working at full capacity? There are another plant in USA producing the Fusion and the MK Z? Maybe is a problem of production capacity . I hope that, with the correct production capacity, the Fusion can sell 30000 units monthly, and the MK Z 3000 units....
Production just was not able to ramp up in time enough for January. Flat Rock starts Fusion production in Sept, which will open up production for the MkZ more.

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post #9 of 21 (permalink) Old 02-01-2013, 01:55 PM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

Quote:
Originally Posted by falcon lover View Post
...If the next month Lincoln dont sell 3000 MKZ, Lincoln is dead. There will be no 2014 Lincoln models....
not quite that fast for either reliable data nor decision imho, FalconLover:
pre-orders not yet filled will inflate Feb sales tho slowly building inventories will keep off-the-lot sales down ... give it until summer to even out
but
not to open old wounds, the MKC really ought to give them their 18%+ annual sales increase which will make it harder to kill Lincoln (like the Tracer woulda made Mercury) so the next decision point imho is the launching of the MKC;
If all goes according to plan (production shown in NYC, Job1 not delayed) then I can believe FLincMoCo's commitment...until the next decision point...
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post #10 of 21 (permalink) Old 02-01-2013, 05:08 PM
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Re: Ford Reports a 22 Percent Sales Jump in January 2013

It's good to see Ford doing so well. But I have to wonder how much of those increased sales for the Taurus, Explorer, Focus and Escape are fleet/rental sales.



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