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Old 04-10-2012, 10:27 AM
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Join Date: Sep 2010
Location: upstate New York
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Re: Should Ford Control Aston Martin

You need to be careful how this gets done. Look at the Jaguar S-Type and Lincoln LS a few years back. Jaguar wanted to hog all the refinements and not allow any for for the LS which is one of the reasons why we don't have the LS today. The LS had such potential to bring Lincoln world-class yet wasn't allowed to.

A joint venture of some sorts with Aston Martin could add some lustre and prestige to tarnished Lincoln Brand so people don't see Lincoln as just a fancy Ford.
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