Ford to roll back lineup revisions [Archive] - Ford Inside News Community

: Ford to roll back lineup revisions


SobeSVT
09-10-2010, 08:24 PM
Ford to roll back lineup revisions
But automaker's still expected to make more changes than rivals
The Detroit News (http://detnews.com/article/20100910/AUTO01/9100332/1148/rss25#ixzz0zAiOWLsG)
By: Alisa Priddle
September 10. 2010 1:00AM


Ford Motor Co. will scale back slightly on vehicle updates next year as the automaker continues to cut costs and focus on reducing debt.

Ford is replacing 33 percent of its product line in 2010, but "it won't be as much" next year, Ford Americas President Mark Fields said Thursday.

Fields did not elaborate in his presentation at a New York investors conference sponsored by Credit Suisse, but he provided the first glimpse of the scope of Ford's 2011 model year changes as the company pursues a robust global product plan and aggressive debt reduction.

Ford is still expected to do more than its competitors, according to Car Wars, an annual report prepared by Bank of America Merrill Lynch that evaluates the strength of automakers' U.S. product pipelines. The study, released in May, forecasts that Ford will replace a third of its lineup in 2011 and continue to be more aggressive than the industry average replacement rate of 27 percent.

Ford's slight pullback comes as many automakers have been exercising prudence in launching new vehicles -- balancing the prevailing wisdom that a fresh showroom drives sales against the slow rebound of the economy and auto sales.

Ford's strategy is to have every new vehicle come from a global platform by 2013, part of its effort to reduce costs on everything from engineering to parts purchasing. But the automaker is also working to eliminate its $5.4 billion in debt so it is no longer at a disadvantage compared with General Motors Co. and Chrysler Group LLC, which shed debt in bankruptcy.

Full text at the link

ausrutherford
09-10-2010, 09:38 PM
Going from 33% to 27% is no big deal. Must have a very slow news day...

igotzzoom
09-10-2010, 09:50 PM
As long as the U.S.-spec Focus ST made it under the wire, I'll be OK. :D

ausrutherford
09-10-2010, 10:02 PM
As long as the U.S.-spec Focus ST made it under the wire, I'll be OK. :D

I think you should watch the last Autoline Afterhours. Peter DeLorenzo said the focus ST will be here in the Spring.

SobeSVT
09-10-2010, 11:16 PM
Maybe Spring 2012

igotzzoom
09-13-2010, 01:08 PM
I think you should watch the last Autoline Afterhours. Peter DeLorenzo said the focus ST will be here in the Spring.

Fingers crossed that's Spring 2011. :)

SobeSVT
09-13-2010, 01:34 PM
Fingers crossed that's Spring 2011. :)
Very unlikely since the next Focus wont be ready until winter 2011.

2b2
09-14-2010, 12:05 AM
I think you should watch the last Autoline Afterhours. Peter DeLorenzo said the focus ST will be here in the Spring.
since "Spring" technically runs from approx March 21 to June 21
& I've read that the Focus won't hit dealers until (almost?)Spring 2011;
if it's out by the end of March, then the ST arrives mid-June. . . ?

ps
remember there's a big diff (iirc) between a Focus ST & RS

igotzzoom
09-14-2010, 03:38 PM
Re: Difference between RS & ST. I know. RS would be cool, but I think an ST level of performance will be enough for me for a daily driver. I think the ST in showrooms by Spring/Summer 2011 is feasible. If we see an RS, if ever, it will probably be early calendar 2012 at the earliest, if I had to guess. Prob. Spring 2012 as a 2013 model.

Andrew L
09-14-2010, 06:19 PM
They should offer the base Focus with all its trims and the Focus ST and NOT offer the RS..

This way the Lincoln MKC or what ever it will be called and be START at being a Focus ST and have the option of being an RS

ausrutherford
09-14-2010, 06:26 PM
They should offer the base Focus with all its trims and the Focus ST and NOT offer the RS..

This way the Lincoln MKC or what ever it will be called and be START at being a Focus ST and have the option of being an RS

I think that would tick off the RS fans in Europe.

Edit: VW does fine with GTI and R with Audi having S and RS.

Andrew L
09-14-2010, 10:13 PM
who cares they aint over here :p

2b2
09-15-2010, 12:36 AM
They should offer the base Focus with all its trims and the Focus ST and NOT offer the RS..

This way the Lincoln MKC or what ever it will be called and be START at being a Focus ST and have the option of being an RSI think that would tick off the RS fans in Europe.

Edit: VW does fine with GTI and R with Audi having S and RS.
I agree with Andrew, ausrutherford
(if not completely, at least mostly
& that^ just becuz I 'hope' to convert a Lincolnette into my Mercury C557...
...for my needs the 2.0DI Focus drivetrain will be plenty! and I'd hate to rip out a higher power engine along with the leather-Lincoln seats)
+
Wescoent's hints support what Andrew said as LIKELY!

re: who gets pissed off = if anybody it'd us 'Mercans
cuz we'd only get the Lincolnette-RS
while the Yurps will (probably/eventually) have both F&L RS's


...If we see an RS, if ever, it will probably be early calendar 2012 at the earliest, if I had to guess. Prob. Spring 2012 as a 2013 model.
imho Lincoln could use (understatement) the RS immediately
so
I'd just base timing-guesses on how soon Europe would want it out
tho
Lincoln could always have it for awhile first...
...yeah, now THAT could pissoff the Yurps http://www.blueovalforums.com/forums/public/style_emoticons/default/wink.gif

SobeSVT
09-15-2010, 08:59 AM
The Focus RS is an European tradition dating back to the days of the Escort RS Turbo and the Escort RS and they will not stop making it for the benefit of a marginal brand in America.

But still, there is no reason for Ford not to build a RS based Lincoln in America. Like Ausrutherford said if "VW does fine with GTI and R with Audi having S and RS" what is to prevent Ford from pulling a similar stunt. Especially since an RS based Lincoln C car wouldn't or shouldn't have the rally car capabilities and feel of the Focus RS but rather the power and a much luxurious appointments and ride, a la AMG.