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Ford September 2017 Sales Up 8.7%; Lincoln Up 0.1%

4K views 14 replies 7 participants last post by  jpd80 
#1 ·
http://shareholder.ford.com/~/media...-october-sales/September-2017-Sales-Final.pdf

Highlights:

 Ford Motor Company’s U.S. sales increased 8.7 percent in September
 Retail sales totaled 169,544 vehicles, up 4.4 percent compared to a year ago
 Fleet sales totaled 52,704 vehicles, representing, as expected, a 25.1 percent increase versus 2016 due to order timing this year
 F-Series sales rose 21.4 percent, with a total of 82,302 trucks sold. Demand remains robust for Super Duty, with High Series Lariat, King Ranch and Platinum trucks making up 52 percent of retail sales
 Transit sales totaled 13,546 vehicles last month, a 25.4 percent increase over a year ago for the van’s best September since its introduction in 2014
 Ford brand SUVs gained 8.8 percent at retail last month – their best retail performance since 2003. Escape, Edge, Explorer and Expedition all posted retail gains
 Explorer sales totaled 18,898 vehicles last month, a 13.4 percent increase overall. Explorer performed even better at retail, posting a 14.9 percent gain, its best September retail sales performance in 13 years
 Focus retail sales increased 8.3 percent in September, supported by Focus ST and RS. This is the third straight month of sales gains for Focus
 Lincoln SUV performance increased 10.6 percent; Lincoln MKX, MKC and Navigator sales all posted sales gains for the month




Nice to see the Lincoln utilities gaining some traction.

82,000+ F-series..... :O
 
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#2 ·
Continental only 857 which is a bit disappointing was hoping it would get back to the 900-1000 group
 
#5 ·
A few more notes on Lincoln from my own data:

Lincoln is still creeping closer to Cadillac overall this year, but Cadillac has been slowly pulling away again.


After a good first few months trending in the right direction, Lincoln has largely been spinning its wheels.
As you can see by this tally sheet, they have more 8K months than last year, whereas more 9K and 10K months were expected.


Looking at the numbers,
Q1 +2,178
Q2 +862
Q3 -753

They're still up 2,287 units on the year, but not the growth hoped for. Hopefully Navigator can jump in for the last month or two and help push sales up. Either that, or it'll just make next year's numbers look much better.
 
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#6 · (Edited)
Continental's pent-up demand is probably softening and it's landing back down to earth, couple that with the diminishing interest in sedans and it's really a matter of just keeping things even with the new Navigator and Crossovers. Lincoln would probably be happy with higher margin sales which has also been their greatest weakness, so if their sales have leveled out but their cars are more expensive then they are still making progress. Lincoln's audience is simply not growing and interest in Lincoln remains low outside of it's traditional customer, so I'm not sure at what point the switch flips, or if this is just the niche business they are in.
 
#7 ·
Fusion sales were just about double Edge sales and Accord sold over 30k units with new Camry inventory filling at over 29k in Sept. Sedans are doing what they were supposed to do, which is share the midsize segment with SUVs at a $7k premium. Some consumers will bit, some won't. Some buy a CUV then come back to their sedan. It's not an all or nothing situation. Same with compacts, manufacturers that offered new longer wheelbase models years ago are doing well, Focus not so much due to its age and smaller interior space.

But the big boost for sedans will come with EVs. Initially, Ford was trying to obtain the SUV price premium, but now I think we will see a sedan at about the same time. Certainly, they are watching Model S actual sales very closely. But Ford had better stop watching the competition to see what they do and start taking bold moves forward, which is what Hackett says they will do. But we will see with outcomes. Something tells me the new EV was just being stalled....and could be ready in 2018 for MY2019 to show investors they were serious about change. Because words and plans don't work any longer.
 
#10 ·
Ford Sells Nearly 113,000 Vehicles in China in September Lincoln Sales Up 79 Percent Year Over Year
https://www.twst.com/update/ford-mo...r-lincoln-sales-up-79-percent-year-over-year/

HIGHLIGHTS
Ford Motor Company sales in China total nearly 113,000 vehicles in September, achieving approximately the same volume compared to September 2016.

- Third quarter sales for Ford Motor Company in China total more than 295,000 vehicles, down 2 percent year over year, while year-to-date sales total nearly 833,000 units, a 5 percent decrease compared to the same period in 2016.

- Monthly sales for Changan Ford Automobile (CAF) total nearly 80,000 vehicles, down 5 percent compared to September last year.

"While our year-over-year sales for September were on par with September 2016, we achieved strong growth for Kuga during the month, with sales up 42 percent compared to September last year. Ford Mondeo continued its strong performance and we also continue to see growth in the luxury segment, with Lincoln finishing the month up 79 percent from September last year."

Third quarter sales for CAF total nearly 207,000, down 9 percent year over year, while year-to-date sales total nearly 567,000 vehicles, down 15 percent compared to the same period in 2016.

Jiangling Motor Corporation (JMC) sold nearly 26,000 vehicles, an 11percent increase compared to September 2016.
Third quarter sales for JMC total nearly 68,000 vehicles, up 11 percent year over year, while year-to-date sales total more than 211,000 vehicles, up 16 percent compared to the same period in 2016.

KEY VEHICLES
Ford Kuga sales gained momentum in September, with sales growing 42 percent year over year. For the third quarter, sales of Kuga exceeded 24,000 vehicles and grew 4 percent compared to the same

Lincoln sold more than 5,700 vehicles in September, a 79 percent increase compared to September 2016. This was also Lincoln's best ever monthly sales.

Third quarter sales for Lincoln total nearly 16,000 vehicles, up 83 percent, while year-to-date sales surpassed 40,000 vehicles, nearly doubling the number of vehicles sold in the same period last year.

Ford sedans continued growing in popularity in September with sales of Ford Escort exceeding 31,000 vehicles and sales of Ford Mondeo at nearly 11,600 vehicles, representing a year over year increase of 5 percent and 19 percent respectively.

Ford Kuga and Ford Everest SUVs both experienced significant growth with September sales increase of 42 percent and 16 percent respectively compared to September 2016.

Every Lincoln model sold in China grew by double digits in September. Lincoln MKZ, MKC, MKX and Navigator experienced year over year growth of 79 percent, 30 percent, 34 percent and 84 percent respectively.

See the sales charts
 
#11 ·
"Ford sedans continued growing in popularity in September with sales of Ford Escort exceeding 31,000 vehicles and sales of Ford Mondeo at nearly 11,600 vehicles, representing a year over year increase of 5 percent and 19 percent respectively."

I think it's interesting how some sedan sales in China are less than sedan sales in the US by Fords compact competition, along with US Fusion sales being twice as high as Modeo sales in China, but Ford/the industry keeps talking about how sedan sales are drying up. Along with old Taurus outselling New Taurus in China YTD by over 10k units.

BTW...at home New Maxima was up 29% and now at over 49k YTD, along with New Impala at over 50k and 300 at 39k...while old Taurus is at 32k. Humm...is it the industry or the fact that Taurus is old needs better interior packaging? New Taurus needs to be imported from China

I still think the New Taurus is bad ass..and needs a plug.

 
#12 ·
Doesn't look like the Chinese Taurus is doing that well, although I imagine it's mostly a livery vehicle. Probably a vehicle they can eliminate from both the US and China now.

It's amazing how many Escorts they sell, very good bet on that product.

EcoSport also not taking hold in China, seems to be a product that rose fast but has been wiped out by the responding competition in Asia.
 
#13 ·
"Lincoln will continue to expand in China this year, but the pace of growth for its dealership network will likely slow.

Ford Motor Co.'s luxury brand exceeded its target by totaling 65 dealerships in dozens of Chinese cities by the end of last year. That's up from about 30 stores in the world's largest car market in 2015."
http://www.autonews.com/article/20170123/GLOBAL03/301239824/lincoln-dials-back-in-china


It looks like future sales are based on the 65 dealerships growing their sales volume that's about 80 units per dealership.
 
#15 · (Edited)
"Lincoln will continue to expand in China this year, but the pace of growth for its dealership network will likely slow.

Ford Motor Co.'s luxury brand exceeded its target by totaling 65 dealerships in dozens of Chinese cities by the end of last year. That's up from about 30 stores in the world's largest car market in 2015."
http://www.autonews.com/article/20170123/GLOBAL03/301239824/lincoln-dials-back-in-china


It looks like future sales are based on the 65 dealerships growing their sales volume that's about 80 units per dealership.
What Lincoln dd this year is add satellite sales outlets to those dealerships,
that's why growth is still coming on strong with sales regularly up by 50%

http://shareholder.ford.com/~/media...-october-sales/Ford-China-Sales-September.pdf
Every Lincoln model sold in China grew by double digits in September.
Lincoln MKZ, MKC, MKX and Navigator experienced year over year
growth of 79 percent, 30 percent, 34 percent and 84 percent respectively.
 
#14 ·
Like most things, if you let your car get stale and don't support them with competitive financing,
it's obvious that saes will suffer. Even with aged products, Ford should be out there pushing
with incentives and strong leases.

But guess what, Marky Mark predicted a slow down this year and trimmed production and
finance support accordingly. It takes a while to undo the incorrect decisions of recent past.
 
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