Ford Taurus safety ads set to go live

  1. Welcome to Ford Inside News – General discussion forum for Ford

    Welcome to Ford Inside News - a website dedicated to all things Ford.

    You are currently viewing our forum as a guest, which gives you limited access to view most discussions and access our other features. By joining our community, at no cost, you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is free, fast and simple, Join Ford Inside News today!
+ Reply to Thread
Results 1 to 2 of 2

Thread: Ford Taurus safety ads set to go live

  1. #1
    News Guru 1931Chevy's Avatar
    Join Date
    Feb 2007
    Thanked 0 Times in 0 Posts

    Ford Taurus safety ads set to go live

    click above image to view both versions of Ford's new ads for the 2008 Taurus

    While Ford seemingly let its large front-wheel-drive sedan languish in obscurity when it was called the Five-Hundred, it doesn't intend to make the same mistake now that it's called the Taurus. We told you at the beginning of the month that the Taurus' new tagline will be "Rated Safest Car In America", and now we've got some advertisements to go along with the new marketing babble. Above you'll find one of the two print ads developed, we assume, by longtime Ford ad agency JWT Detroit. The ad features a highly photoshopped shot of the new Taurus wearing its Sunday best, which is comprised of super shiny chrome trim and 18-inch chromed 7-spoke wheels. The color appears to be Light Ice Blue Clearcoat Metallic, although it looks much better in the ad than it does when building the car on Ford's website. Besides the gussied up Taurus on the left, consumers will also notice the new tagline and references to the stellar crash test scores the Taurus received from both the NHTSA and IIHS.

    After the jump you'll find Ford's new commercial for the Taurus that debuts on June 18th. Playing off of Father's Day, it shows that heartwarming moment we've all experience when Dad hands you the keys for the first time and says, "You drive." We thought this would be a perfect set up for a demonstration of how safe the Taurus is when the son blows a stop light and introduces Dad's new car to the business end of a fire hydrant, but alas, the 2008 Taurus just accelerates away.
    By Mark Fields
    "Perform or the bank will own us"
    Hungry ,eat your import

  2. Remove Advertisements
    Ford Inside News

  3. #2
    Ford Falcon Ute SobeSVT's Avatar
    Join Date
    Feb 2007
    Sobe, FL
    Thanked 17 Times in 12 Posts

    Re: Ford Taurus safety ads set to go live

    <object width="425" height="350"><param name="movie" value=""></param><param name="wmode" value="transparent"></param><embed src="" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object>

  4. Remove Advertisements
    Ford Inside News

Quick Reply Quick Reply

Register Now

*Required, this field is not shown to others. Enter the last two characters of the word "FordInsideNews"

*Required, this field is not shown to others. While balancing on a piece of wood, two inches by four inches known as a 2x4, john and his friend sally both spotted a dalmatian inside a truck with sirens, headed to put out a fire. State what the 2x4 is made of.

Please select your insurance company (Optional)

Human Verification

In order to verify that you are a human and not a spam bot, please enter the answer into the following box below based on the instructions contained in the graphic.

Similar Threads

  1. Ford Explains New Focus Technologies Using New Ads.
    By SobeSVT in forum Ford Brand News - Global
    Replies: 4
    Last Post: 02-26-2011, 04:03 PM
  2. Ford ads take global approach
    By SobeSVT in forum Ford Corporate News
    Replies: 1
    Last Post: 11-26-2010, 11:35 PM
  3. REPORT: Ford to go after lux brands with new Taurus ads
    By YellowZx5 in forum Ford Car Discussion
    Replies: 18
    Last Post: 08-04-2009, 12:37 PM
  4. Replies: 9
    Last Post: 02-14-2009, 04:56 PM
  5. 2008 Ford Taurus X Earns IIHS Top Safety Pick
    By wingsnut in forum Ford SUV/Crossover Discussion
    Replies: 6
    Last Post: 06-26-2007, 09:02 AM

Tags for this Thread


Posting Permissions

  • You may post new threads
  • You may post replies
  • You may not post attachments
  • You may not edit your posts
Powered by vBadvanced CMPS v4.1.2