Ford to advertise Lincoln brand during Super Bowl

[2b2]

Help Jimmy Fallon write the script for the next BIG commercial starring the new Lincoln MKZ, one tweet at a time. On December 5th, the writing process will begin with a tweet from Jimmy and then after that it's up to you, and Jimmy, where the story goes. Keep checking Jimmy's Twitter feed and this super BIG clock to see when the tweeting begins.




also
Lincoln is now on twitter

[Logans Run]

What's their backup plan?

[TurboS40]

I think it's great Lincoln is finally going to have a Super Bowel ad!!

Missed opportunity.....> Last night was the Victoria Secret Fashion Show. It could have been a great place for Lincoln to show the "twin wing" grille with the vehicle along with the girls in "twin wings" all slinking down the runway together...Imagine all that exposure for the Lincoln brand with the "Lincoln Angels". mm mm mm

Anyway, now that Lincoln will advertise at the Super Bowl, I thought of another wild idea. 2014 will most likely have the new Mustang as the official pace car for the Indy 500 right? Probably will. Would it be considered too faux pas to have not 1 pace car but 2? The 2014 1/2 Mustang and the Lincoln MKMustangSomething? The publicity would do wonders for the Ford Motor Company as a whole.

[2b2]

Help Jimmy Fallon write the script for the next BIG commercial starring the new Lincoln MKZ, one tweet at a time. On December 5th, the writing process will begin with a tweet from Jimmy and then after that it's up to you, and Jimmy, where the story goes. Keep checking Jimmy's Twitter feed and this super BIG clock to see when the tweeting begins.

Has anyone here been following (or participating in) this?

That's a wrap from the set of our #SteerTheScript commercial. Check out our mashup of how we took your tweets and combined them to make our very social spot for a VERY social time on February 3rd! http://bit.ly/VPDo4j

Lincoln @ facebook



edit/ps
saw elsewhere that now FLincMoCo has decide to split their 60 seconds into two 30 sec spots
where one will be the Phoenix Z commercial we've seen and only the other will be the Tweet-based one ... not confirmed yet