Ford Focus EV's slow sales trigger massive incentives
NEWS
 

  1. Welcome to Ford Inside News General discussion forum for Ford

    Welcome to Ford Inside News - a website dedicated to all things Ford.

    You are currently viewing our forum as a guest, which gives you limited access to view most discussions and access our other features. By joining our community, at no cost, you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is free, fast and simple, Join Ford Inside News today!
     
+ Reply to Thread
Results 1 to 4 of 4

Thread: Ford Focus EV's slow sales trigger massive incentives

  1. #1
    FIN Moderator
    Join Date
    Jul 2010
    Location
    Metairie, LA
    Posts
    1,767
    Thanks
    628
    Thanked 442 Times in 304 Posts

    Ford Focus EV's slow sales trigger massive incentives

    Ford Focus EV's slow sales trigger massive incentives
    Autoblog
    January 25, 2013
    by Zach Bowman


    The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What's more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.

    Full article at link.

  2. Remove Advertisements
    Ford Inside News
    Advertisements
     

  3. #2
    Focus RS WRC AM222's Avatar
    Join Date
    Apr 2010
    Location
    Philippines
    Posts
    716
    Thanks
    94
    Thanked 198 Times in 137 Posts

    Re: Ford Focus EV's slow sales trigger massive incentives

    I wonder if the Focus EV will survive till 2014.
    Looks like they should have just focused on their hybrids which are doing better.

  4. #3
    Mercury C557 2b2's Avatar
    Join Date
    Mar 2007
    Location
    N NW of Atlantis (Reno)
    Posts
    13,235
    Thanks
    2,763
    Thanked 1,203 Times in 917 Posts
    Blog Entries
    4

    Re: Ford Focus EV's slow sales trigger massive incentives

    I might give FoMoCo too much credit when it comes to planning any/everything (ever since they got their mortgage pretty much just before the Eekonomy started falling apart)
    but
    let's say it wouldn't surprise me if they planned in this incentive possibility from the get-go
    & it has no bearing on the electroFocus's lifespan.
    Kinda think they're just adjusting to keep it where they want it in relation to all other EVs' market penetration and THEIR marketing plans.

  5. #4
    Focus RS WRC AM222's Avatar
    Join Date
    Apr 2010
    Location
    Philippines
    Posts
    716
    Thanks
    94
    Thanked 198 Times in 137 Posts

    Re: Ford Focus EV's slow sales trigger massive incentives

    Quote Originally Posted by 2b2 View Post
    let's say it wouldn't surprise me if they planned in this incentive possibility from the get-go
    & it has no bearing on the electroFocus's lifespan.
    Kinda think they're just adjusting to keep it where they want it in relation to all other EVs' market penetration and THEIR marketing plans.
    They should have just priced it lower from the start.
    In December 2012, Ford only sold 167 Focus EVs while Nissan sold 1,489 Leafs.
    The C-Max hybrids did much better, looks like this is what people want.
    December 2012 sales
    C-Max Hybrid: 3,339 sold
    C-Max Energi PHEV: 971 sold

    - http://green.autoblog.com/2013/01/07...vehicle-sales/

    PS: Tougher competition?
    The 2013 Leaf will start at $28,800, which is $6,000 lower than the previous model, company executives said Monday at the Detroit auto show. When combined with the federal electric-vehicle tax credit of $7,500 and other state and local tax incentives, the price could fall as low as $18,800 in California.
    - http://www.huffingtonpost.com/2013/0...n_2478185.html
    Last edited by AM222; 01-26-2013 at 03:56 AM.

  6. Remove Advertisements
    Ford Inside News
    Advertisements
     

Quick Reply Quick Reply

Register Now

Human Verification

In order to verify that you are a human and not a spam bot, please enter the answer into the following box below based on the instructions contained in the graphic.


Similar Threads

  1. GM sales surge 45.8% as incentives climb
    By SobeSVT in forum General Motors Discussion
    Replies: 24
    Last Post: 03-04-2011, 01:02 PM
  2. Quick Vic Pulls the Trigger for Charity
    By ausrutherford in forum The Lounge
    Replies: 0
    Last Post: 07-29-2010, 11:30 AM
  3. GMfan1111's folks pull the trigger and buy a new Chevy equinox
    By Gmfan1111 in forum Member's Driveway
    Replies: 9
    Last Post: 02-10-2010, 03:55 PM
  4. AutoNews: Toyota Keeping Cool Despite Slow Tundra Sales
    By megeebee in forum Asian Competition
    Replies: 10
    Last Post: 02-21-2008, 03:39 PM
  5. Ford extends end-of-year incentives almost two months
    By 1931Chevy in forum Ford Corporate News
    Replies: 0
    Last Post: 07-09-2007, 04:59 PM

Tags for this Thread

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may post replies
  • You may not post attachments
  • You may not edit your posts
Powered by vBadvanced CMPS v4.1.2