Farley: Lincoln MKZ sales rebound, set record in April
Automotive News
April 30, 2013
by Nick Bunkley
Ford Motor Co. today said it sold more Lincoln MKZ sedans in April than in the first three months of the year combined, as the luxury brand began to recover from lengthy production and distribution delays on the car.
Jim Farley, Ford's executive vice president of global marketing and the head of Lincoln, said MKZ sales in the United States would be "right around the 4,000-unit sales mark."
Total MKZ sales from January through March were 3,758, a 47 percent drop from the same period in 2012.
Farley said sales for all of Lincoln, which now calls itself the Lincoln Motor Co. as part of a revitalization plan, would be up at least 10 percent. Ford and other automakers report April sales on Wednesday.
He said April was the best month ever for the MKZ, which was introduced in 2007 as a new name for the Zephyr sedan.
"We are encouraged but fully recognize there is much more to be done," Farley said on a conference call with reporters Tuesday.
Full article available at link.
Automotive News
April 30, 2013
by Nick Bunkley
Ford Motor Co. today said it sold more Lincoln MKZ sedans in April than in the first three months of the year combined, as the luxury brand began to recover from lengthy production and distribution delays on the car.
Jim Farley, Ford's executive vice president of global marketing and the head of Lincoln, said MKZ sales in the United States would be "right around the 4,000-unit sales mark."
Total MKZ sales from January through March were 3,758, a 47 percent drop from the same period in 2012.
Farley said sales for all of Lincoln, which now calls itself the Lincoln Motor Co. as part of a revitalization plan, would be up at least 10 percent. Ford and other automakers report April sales on Wednesday.
He said April was the best month ever for the MKZ, which was introduced in 2007 as a new name for the Zephyr sedan.
"We are encouraged but fully recognize there is much more to be done," Farley said on a conference call with reporters Tuesday.
Full article available at link.