Re: Johan De Nysschen out at Cadillac effective immediately
Johan seemed to think that image matters more than the product, and he allocated resources accordingly. I've always been of the opinion that if you have the right product, the image will take care of itself. 4 years in, Cadillac still doesn't have the right product, and their identity is more confused than ever. Yes, dynamically their sedans are competitive, but Cadillac customers never asked for canyon-carvers. Strong XTS sales are proof of that.
2017 MKX 2.7T Black Label