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post #30 of (permalink) Old 01-15-2017, 08:42 PM
FIN Staff Member
Join Date: Apr 2013
Posts: 7,893
Re: 2019 Ford Ranger

I think what will be key to Ranger success, is offering a wide range of models/trim levels. That's been what has key to Ford truck/van sales leadership.

Then there is starting price:

#1 Tacoma: $24,120

#2 Colorado: $20,055

#3 Frontier: $18,390(oldest model)

#4 Canyon: $20,940

#5 Ridgeline: $29,475

Where should Ranger be positioned?
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