Re: Ford bringing an affordable model my 2022
In the end, this announcement makes little sense just as the previous announcement did. It's as if Ford is saying "Lazarus, arise," only moments after pulling the knife out of his ribs.
Implicit in this announcement is that Ford is going to fund a new affordable platform, a strategy that is questionable for ROI. New platforms, what Ford should have initiated more than a decade ago, might have prevented this mess. If Ford intends the new affordable vehicles will rest on the heavy, antiquated CD4 (Oh noooooo!), then the jury might wish to stay out. It's going to be really interesting to see what comes out of this initiative.
In the end, this much is true for me; I have little to no confidence in the leadership of Bill Ford and Jim Hackett. You can throw in Jim Farley also. These guys are flying on instruments without a rating. The real heroes at Ford are the hard working car-guys & gals who are holding strong in design, engineering, production and distribution. I - a potential customer for a vehicle that Ford hasn't made for decades - salute you.
Last edited by glyphics; 04-22-2019 at 02:36 PM.