Ford: 6 of TOP 10 Autos for Customer Brand Loyalty - SeekingAlpha - Ford Inside News Community
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post #1 of 2 (permalink) Old 10-16-2009, 01:46 AM Thread Starter
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Ford: 6 of TOP 10 Autos for Customer Brand Loyalty - SeekingAlpha

Top 10 Autos for Customer Brand Loyalty -
October 15, 2009

Ford Motor Company (F) vehicles accounted for six of the top 10 autos for customer brand loyalty in the US according to a Q209 auto-industry analysis from Experian Automotive.
According to the quarterly study, Ford Fusion (62.4%), Ford Edge (57.9%) and Ford Five-Hundred (56%) had the highest percentages of owners who returned to buy a Ford vehicle, while the Ford Freestyle (51.9%) was fifth, the Ford Escape (49.4%) ranked seventh, and the Ford Focus (47.57%) placed ninth...

...Additional new-vehicle findings:
  • Toyota showed the largest unit drop in registrations, falling 277,000 units.
  • Chrysler had the largest percent drop (42% fewer sales), followed by Toyota (down 41%).
  • Ford sold more new vehicles in the US during the Q209 than did Toyota.

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post #2 of 2 (permalink) Old 10-19-2009, 01:42 PM
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Re: Ford: 6 of TOP 10 Autos for Customer Brand Loyalty - SeekingAlpha

This is to be expected consindering they did not go beggin to be saved by the Feds
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