Re: Ford "Maverick" (baby Bronco) LEAKS
I wonder if the majority of current buyers even remembers the old Maverick and how bad/good it was. Ford insiders and car nuts, yes; baby boomer's kids and grandkids, no.
It also seems to me that naming two different models with the same name is not good marketing in the 21st century. Mustang II didn't go over well. OK, that car didn't sell concurrently with the Mustang; it was just bad product.
IMO, the "baby Bronco" would be better off carving its own niche. If it is a fabulous product with great performance and looks, the name Maverick shouldn't hold it back. The name Maverick is also a better fit for an off-roader ute than it was for that small coupe of yesteryear.
Last edited by glyphics; 11-20-2018 at 04:54 PM.