What Should Mercury's New Design Look Like - Page 3 - Ford Inside News Community
Reply
 
LinkBack Thread Tools
post #21 of 38 (permalink) Old 04-13-2010, 08:40 AM Thread Starter
Ford Flex
 
Join Date: Sep 2007
Posts: 2,269
Re: What Should Mercury's New Design Look Like

These are great designs, and really drive home the point that the current logo shouldn't be used. The current logo is a stylized M shaped to show a waterfall grill. But if you think about it, they haven't used a true waterfall grill in years.
Logans Run is offline  
Sponsored Links
Advertisement
 
post #22 of 38 (permalink) Old 04-13-2010, 08:02 PM
Ford Focus ZX
 
timmm55's Avatar
 
Join Date: Jun 2007
Posts: 254
Re: What Should Mercury's New Design Look Like

I think the stylized "M" is fine. It's familiar enough and modern enough AND it still looks good. IMHO It doesn't require a waterfall grill.

With all of Mercury's troubles is an emblem that big a deal? They used to sell 500,000 a year, now it's less than 100,000.
timmm55 is offline  
post #23 of 38 (permalink) Old 04-13-2010, 09:07 PM
Ford Focus ZX
 
cire_1wb's Avatar
 
Join Date: Oct 2009
Posts: 334
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by timmm55 View Post
I think the stylized "M" is fine. It's familiar enough and modern enough AND it still looks good. IMHO It doesn't require a waterfall grill.

With all of Mercury's troubles is an emblem that big a deal? They used to sell 500,000 a year, now it's less than 100,000.
I agree. Keep the logo and lose the grille.
cire_1wb is offline  
 
post #24 of 38 (permalink) Old 04-13-2010, 10:11 PM
2b2
Mercury C557
 
2b2's Avatar
 
Join Date: Mar 2007
Location: N NW of Atlantis (Reno)
Posts: 22,734
Blog Entries: 6
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by Logans Run View Post
...they haven't used a true waterfall grill in years.

is there more to being a waterfall than having vertical slats?
(which imho is the most perfect type of grille design ...imho... including the original COUGAR's version;
& even if they did a "light-bar" redux, as long as it had vertical ridges in the lens I'd consider it waterfall-ish )

I also like chrome mesh grilles but would prefer to see Lincoln adopt that - perhaps as an option

.
To view links or images in signatures your post count must be 0 or greater. You currently have 0 posts.
2b2 is offline  
post #25 of 38 (permalink) Old 04-13-2010, 10:37 PM
Ford Ka
 
Join Date: Mar 2010
Posts: 3
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by Logans Run View Post
These are great designs, and really drive home the point that the current logo shouldn't be used. The current logo is a stylized M shaped to show a waterfall grill. But if you think about it, they haven't used a true waterfall grill in years.
You know, when I first saw the Mercury emblem, I thought it looked like an open road curving off to the side in the distance... it was only later that I realized it was supposed to be an "M"
Epsilon-Not is offline  
post #26 of 38 (permalink) Old 04-14-2010, 08:29 AM Thread Starter
Ford Flex
 
Join Date: Sep 2007
Posts: 2,269
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by 2b2 View Post

is there more to being a waterfall than having vertical slats?
(which imho is the most perfect type of grille design ...imho... including the original COUGAR's version;
& even if they did a "light-bar" redux, as long as it had vertical ridges in the lens I'd consider it waterfall-ish )

I also like chrome mesh grilles but would prefer to see Lincoln adopt that - perhaps as an option
A waterfall grill has a bend in it as it falls (kinda like the emblem). Mercury used it in the early 70's on some cars, and Oldsmobile used it in on the 78' cutlass too. It was really state of the art in the 30's, and now everything with plain old verticle slats gets the name though they pale in comparison.
Logans Run is offline  
post #27 of 38 (permalink) Old 04-14-2010, 03:42 PM
Ford Focus
 
Join Date: May 2008
Posts: 137
Re: What Should Mercury's New Design Look Like

the emblem is not bad at all, its quite nice. im for keeping it except on cougar

Past Cars:1989 Ford Escort, 1998 Chevy Cavalier Z24, 1999 Mercury Cougar, 2001 Mercury Cougar, 2002 Mercury Cougar 35th Anniversary Edition, 2005 Ford Escape,
2005 Mercury Mariner Current:2006 Mercury Milan
Future:New Cougar? or 2011 Ford Mustang V6
[SIGPIC][/SIGPIC]
saintl1 is offline  
post #28 of 38 (permalink) Old 04-14-2010, 04:49 PM
Ford Focus ZX
 
timmm55's Avatar
 
Join Date: Jun 2007
Posts: 254
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by Epsilon-Not View Post
You know, when I first saw the Mercury emblem, I thought it looked like an open road curving off to the side in the distance... it was only later that I realized it was supposed to be an "M"
I'm sure that's the image they were going for, and I think it's very evocative. What would be more apt than a turn in the road?
timmm55 is offline  
post #29 of 38 (permalink) Old 04-17-2010, 01:16 PM
Focus RS
 
Join Date: Jan 2008
Location: St. Louis, MO
Posts: 240
Cool Re: What Should Mercury's New Design Look Like

Merc had the waterfall design as far back as I can remember. It's fine with me. What I am worried about is the lack of models in the lineup. The Grand Marquis is history after next year. It's had the same body style since '98. The last of the RWD. Ford is shooting itself in the foot. Ford could start from scratch and give the car a modern look. A 3.7 engine, 6sp transmission, and all the latest gadets. Mer counterpart Buick has a midsize and fullsize in the lineup for the forseeable future. Merc will be trailing here. Buick will also have a sporty Regal out soon. General Motors, or Government Motors, whatever you call it, will regain it place ahead of Ford.
djhogie is offline  
post #30 of 38 (permalink) Old 04-17-2010, 01:42 PM
Ford Ka
 
Join Date: Mar 2010
Posts: 3
Re: What Should Mercury's New Design Look Like

Quote:
Originally Posted by djhogie View Post
Merc had the waterfall design as far back as I can remember. It's fine with me. What I am worried about is the lack of models in the lineup. The Grand Marquis is history after next year. It's had the same body style since '98. The last of the RWD. Ford is shooting itself in the foot. Ford could start from scratch and give the car a modern look. A 3.7 engine, 6sp transmission, and all the latest gadets. Mer counterpart Buick has a midsize and fullsize in the lineup for the forseeable future. Merc will be trailing here. Buick will also have a sporty Regal out soon. General Motors, or Government Motors, whatever you call it, will regain it place ahead of Ford.
Buick is pulling the plug on the Lucerne, the biggest Buick (excluding the Enclave) will be the LaCrosse... admittedly, I think the Milan is closer in size to the upcoming Regal.

I wouldn't mind seeing Ford align its larger cars on the Fusion-Milan-MKZ model, with Taurus-Sable-MKS... but right now the top-level Taurus is $37,770, and the base MKS is $41,270 (going by the websites), is there enough room for a Mercury?

I like the Grand Marquis a lot, but let's face it, the Panther platform can only last so much longer, and Ford wants to close the plant where it's made...
Epsilon-Not is offline  
Sponsored Links
Advertisement
 
Reply

Tags
design, mercury

Quick Reply
Message:
Options

Register Now



In order to be able to post messages on the Ford Inside News Community forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Password
Please enter a password for your user account. Note that passwords are case-sensitive.

Password:


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:
OR

Log-in










Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page



Posting Rules  
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

 
For the best viewing experience please update your browser to Google Chrome