I guess my point was that Lincoln has been waffling in the 8-10k for some time but no real movement. As shown below, mkc was not around in 2014 but TOTAL sales are similar. The other models have similar sales to today, give or take, continental washes for mks. So it appears that mkc just took sales from mkz to arrive at similar totals for June 2017.
Lincoln, March 2014
Mkz - 4,052
Navigator - 746
Total - 8,969/March 2014
Total - 9,275/June 2017
Difference of about 300 units to the positive. So growth is glacial. I would have expected better given the two crossovers. They're not bad but they're also not catching on. Same for continental.
Many were saying that continental was the game changer, w predicted sales from 2-5k month. That hadn't happened as I predicted. Now it's navigator that will substantially increase sales. Ok.
I don't understand your comparisons here. You compare numbers from March 2014 to June of 2017?
If you want to use those two months, at least compare them to each other.
March 2014 - 8,969
March 2017 - 9,554
June 2014 - 7,271
June 2017 - 9,275
I figured Conti would settle in around 1-2K a month.
MKC and MKX are both up for the year. They may not be lighting the world on fire, but I'd rather see steady, consistent growth than erratic, mixed large gains and losses. I also think the Conti's grille will help them appeal to more buyers that may not like the split wing grille.
Navigator is completely different, as appeals to a broader, growing audience, and people are moving to crossovers/SUVs. Navigator already sells in the 700-1,000 range with an ancient model. Escalade sells in the 2,500-5,000 range every month (regular and ESV combined), so I see no reason why Navigator can't double those sales at minimum, and possibly triple them.