from CES to Sync3 to Mobility to... - Ford Inside News Community
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post #1 of 24 (permalink) Old 01-04-2016, 02:18 AM Thread Starter
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from CES to Sync3 to Mobility to...

[CES] PRESS DAY: Ford Motor Company
7:30-8 AM - Tuesday, January 5, 2016

Ford CEO Mark Fields and CTO Raj Nair will share news around Ford Smart Mobility and the company’s efforts to change the way the world moves to make people’s lives better. News will be made in the areas of connectivity, mobility, autonomous vehicles, the customer experience and data analytics.

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Ford-Google's Driverless Car May Go Live at Las Vegas CES
TheStreet

By Doron Levin Follow | 01/01/16

Forecasting the buzz at Consumer Electronics Show is always tricky. But a good bet for what will create certain buzz at next week's CES is whatever Ford Motor and Alphabet's Google are willing to say about their driverless car project...

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How Ford Plans to Survive the Next 100 Years
Road&Track

By Andrew Del-Colle - Dec 31, 2015

The big picture can be hard to see. This is especially true when you're a massive corporation with global interests, a healthy chunk of the market, and a successful product. Business school text books are filled with examples of established companies who failed to properly account for new competition or identify and plan for major societal trends and technological shifts. In the recent parlance of Silicon Valley, they were disrupted. Nobody wants to be disrupted, and Ford has a plan to avoid such a fate...

...In 2011, Bill Ford Jr., Ford's executive chairman, gave a TED talk in which he discussed Ford's roots as a mobility company for the masses and outlined the hurdles facing the automotive industry as the world's population continues to swell and global gridlock becomes a concern. In 2014, he wrote a column for the Wall Street Journal discussing his plans for the future of Ford and noting that the coming changes in transportation also represent a $130 billion business opportunity. And last year at the 2015 Consumer Electronics Show, Ford's CEO, Mark Fields, announced the Ford Smart Mobility Plan, a wide-ranging set of experiments to explore various mobility solutions that are closely tied to the company's blueprint for the next 50 years and beyond...

..."Our focus at CES is going to be around Ford Smart Mobility (25 programs: Pdf)," says Alan Hall, Ford's technology, research, and innovation communications manager. "That means we're going to have news on connectivity, on mobility, on autonomous vehicles, on consumer experience, and big data."...
...Ford doesn't plan on transitioning away from being a carmaker. Ford sees Smart Mobility as more of an addition to its current business, an overarching idea. "Bill Ford has said that the next hundred years are going to look very different than the first hundred years," Hall says...
...Along with the expected Google partnership, the biggest indication of Ford's commitment to this new mobility mindset is that more than 100 employees now work at the company's Palo Alto Research and Innovation Center...

...As for whether partnering with Google—or any other major technology company—is a bad idea, that's another issue entirely. Some industry experts have warned that this could essentially turn Ford into an OEM for Google, a company that, when it comes down to it, benefits hugely by creating a world where people spend less time driving and more time looking at screens loaded with Google ads while the company mines valuable data. While we'll never really know Google's true motivation ... a Ford-Google relationship will likely be more symbiotic than skeptics think.

The concern is understandable, but Ford's not naive, and having former Ford CEO Alan Mulally on Google's Board of Directors gives it some protection. These are also the exact kind of partnerships Ford needs to make to execute its Smart Mobility Plan to its full extent. For such a varied and global effort, it will need partners of all types and in all markets across the globe. Google, for example, doesn't have licensing in China for the highly accurate mapping data so important to autonomous and semiautonomous cars. That's a massive market and one place where the middle class is growing fastest. You know who does have access to those maps? China's Alibaba and search giant Baidu, which is also heavily invested in autonomous vehicles. Don't be surprised to hear about either company partnering with a major carmaker at some point as well.

In fact, don't be surprised by anything you hear in the next year and coming decades. Not just from Ford, but from anyone. The future of transportation is wide open and rife with opportunities. As is always the case, companies just have to see them and act.

loooong article: More...
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post #2 of 24 (permalink) Old 01-04-2016, 08:11 AM
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Re: [CES] Ford Motor Company

Assuming this is happening, I wonder if the product will be more "Google Car: assembled by Ford," or "Ford Fusion, with optional Google autonomous mode"?
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post #3 of 24 (permalink) Old 01-04-2016, 02:37 PM
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Re: [CES] Ford Motor Company

Well, at least its not USR, we know how THAT turned out.

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post #4 of 24 (permalink) Old 01-04-2016, 09:18 PM
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Re: [CES] Ford Motor Company

Ford is hosting the first automotive news conference of CES 2016 on press day at Mandalay Bay, with a keynote delivered by CEO Mark Fields and CTO Raj Nair, Tuesday, Jan. 5.

Those not in attendance can watch the conference on CNET live-stream, available at http://live.cnet.com/Event/Ford_CES_...ess_conference.


WHEN: Tuesday, Jan. 5, 2016, 7:30-8 a.m. PST

Ford subject matter experts will be available for interviews and technology demonstrations at the Ford stand (Las Vegas Convention Center, North Hall, No. 2122), Wednesday, Jan. 6 through Saturday, Jan. 9.
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post #5 of 24 (permalink) Old 01-05-2016, 11:58 AM
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Re: [CES] Ford Motor Company

Nothing in Ford's CES presentation about a Google partnership...
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post #6 of 24 (permalink) Old 01-05-2016, 12:06 PM
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Re: [CES] Ford Motor Company

"Third generation fleet will be equipped with the latest generation of Lidar. Solid state puck, the size of the sensors is about the size of 2-3 hockey pucks stacked."

It seems first gen self driving cars will have rather large side mirrors to house the smallish puck. I expect one to also be mounted where the rear view mirror is also.

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post #7 of 24 (permalink) Old 01-07-2016, 05:29 PM Thread Starter
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Re: [CES] Ford Motor Company

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post #8 of 24 (permalink) Old 01-11-2016, 04:37 AM Thread Starter
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FordPass® ... experience/mobility

dunno if this was mentioned as part of CES but...

Media.Ford.com - Jan 11, 2016
Ford Invests in Making Customer Experience as Strong as Its Cars, SUVs, Trucks and Electrified Vehicles with FordPass


• FordPass®, part of Ford’s transformation into an auto and mobility company, aims to do for car owners what iTunes did for music fans
• Launching in April, FordPass reimagines the relationship between automaker and consumer; membership is free whether you own a Ford vehicle or not by registering online
• Benefits include a Marketplace offering mobility services; FordGuides, who are always there to help you move; Appreciation, for membership loyalty; and FordHubs, where you can go to experience the company’s latest innovations
• Ford partnering with ParkWhiz to help drivers find and pay for advance parking more easily, and with FlightCar to help consumers share and borrow; FordPay makes it easy to pay for mobility expenses
• Ford also partnering with McDonald’s and 7-Eleven to reward FordPass members with merchandise and unique experiences
• FordHubs to open in New York, London, Shanghai and San Francisco; first will open later this year at New York’s Westfield World Trade Center


As part of its transformation into an auto and mobility company, Ford is introducing FordPass® – a platform that reimagines the relationship between automaker and consumer. FordPass aims to do for car owners what iTunes did for music fans.

FordPass members can talk to personal mobility assistants – FordGuides – night or day to help resolve their mobility challenges, whether finding a more efficient way to get around or booking parking before reaching their destination. Members can reserve and pay for advance parking, virtually build their ideal vehicle at one of several FordHubs globally, and receive rewards for FordPass membership loyalty.

“Ford always has been motivated to make people’s lives better,” said Mark Fields, Ford president and CEO. “We did it when we put the world on wheels a century ago and we do it now through our strong lineup of cars, SUVs, trucks and electrified vehicles. Today, we take our commitment one step further with the introduction of FordPass – an all-new platform that may be our most revolutionary yet.”

A FordPass membership is free for Ford vehicle owners and non-owners alike. The platform officially launches in April.

FordPass is part of Ford Smart Mobility, the plan to take the company to the next level in connectivity, mobility, autonomous vehicles, the customer experience, and data and analytics.

“As we’ve studied the mobility challenges people face, we designed FordPass to help provide services that make consumers’ lives easier,” said Fields. “FordPass is really about listening to people’s needs and developing ways to help them move better.”

FordPass features four elements to benefit members: Marketplace includes mobility services; FordGuides help consumers move more efficiently; Appreciation, where members are recognized for their loyalty; and FordHubs, where consumers can experience Ford’s latest innovations.

Marketplace
All members will have access to mobility services through FordPass Marketplace.

Ford is working with ParkWhiz and Parkopedia to help people find and pay for parking more easily, and with FlightCar to borrow and share vehicles when they travel. In the future, services will include ride sharing, car sharing, multimodal transportation and more.

Members can pay for these services through FordPay – a virtual wallet.

“FordPass is about convenience,” said Stephen Odell, Ford executive vice president, Global Marketing, Sales and Service. “We’re connecting consumers with the world, making it all incredibly easy.”

Ford owners can easily connect with their preferred dealer to schedule maintenance and service appointments or to review their Ford Credit vehicle finance account details.

Members who own Ford vehicles equipped with SYNC® Connect can use FordPass to access vehicle features such as remote start; lock and unlock; fuel, oil and battery charge levels; tire pressure readings; and to locate their vehicle.

FordGuides
No one wants to be just a number. That’s why FordPass members can speak directly to trusted and knowledgeable FordGuides – all at the touch of a button.

For example, if a member decides he would like to book advance parking for an upcoming show but is unsure how to reserve it, one push of a button on his smartphone lands him in a live chat with a FordGuide who will lead him through the options and help to reserve parking.

The guides will be available free of charge. Their only job is to guide, serve and help solve mobility challenges – not to sell.

Appreciation
FordPass Appreciation is about making mobility more rewarding – no matter the journey.

Members will be rewarded for doing simple things, such as registering to become a member, booking parking, or interacting with FordGuides.

And by collaborating with affinity partners McDonald’s, 7-Eleven and others, FordPass can recognize members with access to merchandise and unique experiences.

“We’re engaging with our customers – and our potential customers – aiming to make every interaction with the Ford brand a positive experience,” said Elena Ford, Ford vice president, Global Dealer and Consumer Experience. “We want consumers to know how much we appreciate them, and with FordPass, we’re taking loyalty a step further.”

FordHubs
FordPass also includes the opening of FordHubs, where consumers will be able to explore the company’s latest innovations, learn about its mobility services and experience exclusive events.

The first of these urban storefronts opens later this year at Westfield World Trade Center in New York, followed by FordHubs in San Francisco, London and Shanghai.

On-site FordGuides will help guests understand mobility options available in their cities, explore solutions for their mobility needs, view a real-time mobility map of their city, and experience special events, including new vehicle reveals.

“These aren’t places where we’re trying to sell something,” said Odell. “We want to hear people’s thoughts, and we want to show them what we’re doing to solve the transportation issues of today and tomorrow – and not just in their city, but around the world.”

FordPass launches this spring in the United States and Canada, followed by other markets including Europe, China and Brazil later this year. FordPass capability is activated through smartphones. Consumers can sign up for more information and updates at MyFordPass.com.


Related: From 'The Big Idea' to FordPass: How Ford's Reimagined Customer Service Came to Life

For more multimedia and all news from Detroit visit our 2016 NAIAS Collection here
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post #9 of 24 (permalink) Old 03-11-2016, 02:37 PM
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Ford Smart Mobility LLC Established to Develop, Invest in Mobility Services

• Ford Smart Mobility LLC established as a subsidiary of Ford Motor Company with operations in Palo Alto, California, and Dearborn, Michigan

• Ford Smart Mobility LLC will design, build, grow and invest in new mobility services; move comes as Ford expands its business model to be both an auto and a mobility company

• Jim Hackett named Ford Smart Mobility LLC chairman; former Steelcase executive to leave Ford Board to lead company’s mobility services business



DEARBORN, Mich., – Ford Motor Company is announcing today the creation of Ford Smart Mobility LLC, a new subsidiary formed to design, build, grow and invest in emerging mobility services. Jim Hackett, former Steelcase vice chairman and CEO, is leaving his position on the Ford Board of Directors to serve as chairman of the new subsidiary.

Ford Smart Mobility LLC is part of Ford’s expanded business model to be both an auto and a mobility company. The company is continuing to focus on and investing in its core business – designing, manufacturing, marketing, financing and servicing cars, SUVs, trucks and electrified vehicles. At the same time, Ford aggressively is pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics.

“Ford Smart Mobility and expanding into mobility services are significant growth opportunities,” said Mark Fields, president and CEO, Ford Motor Company. “Our plan is to quickly become part of the growing transportation services market, which already accounts for $5.4 trillion in annual revenue. Jim Hackett is the right visionary leader – with extensive experience in business development and design – to take us into the mobility services business in the future.”

Ford Smart Mobility LLC: Building and Investing in New Mobility Services
The new Ford Smart Mobility LLC will build on the products, technologies and Ford Smart Mobility innovations and work already under way at Ford Motor Company. Working with Ford’s existing product development, research and advanced engineering, marketing and data analytics teams – which will remain unchanged – the subsidiary will develop commercially ready mobility services and invest in promising mobility-related ventures.
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post #10 of 24 (permalink) Old 03-12-2016, 07:31 AM
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Re: Ford Smart Mobility LLC Established to Develop, Invest in Mobility Services

Hopefully Ford can integrate the technologies faster in their cars. Any maybe one up the competition on some things. I love my Ford cars and the fact that Ford was selected as the most ethical car company makes me feel even better about the ownership, but the other car manufacturers incorporate technology and gimmicks in their cars that will in most cases, only be used in the first month or so of ownership and then become a distraction more than anything. It's these things however that brings people to the showrooms in the first place. Car shopping has become like cellphone ownership to a large extent. One upping one another with gimmicks and glitter that doesn't always add to the ownership and use experience, but that is what you compete against,and the lack of competing can lose you sales. And please give Lincoln something eye popping.
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