Some of this is already known. They talk about shorter product development cycles but Ford was trying to do that when I started working there in 93.
https://www.cnbc.com/2019/08/13/bro...v-to-lead-fords-new-product-line-in-2020.html
https://www.cnbc.com/2019/08/13/bro...v-to-lead-fords-new-product-line-in-2020.html