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  Topic Review (Newest First)
10-31-2018 08:30 AM
Andrew L
Re: Mission2020: The RETURN of MERCURY!

Quote:
Originally Posted by AM222 View Post
True, Ford could have brought back Mercury an EV-only range. (This idea probably sounded crazy 5 years ago but it now makes more sense)

In the recent decades till it was scrapped, Mercury had no identity. It was either like another trim for a Ford model or "Design option B" of an equivalent Ford vehicle.

Making Mercury an EV-only brand would have finally given the brand its own identity.

They almost hinted at something like this with the Meta One concept too. That was a missed opportunity IMO, that was a handsome crossover and honestly wouldn't look out of place today.
10-31-2018 05:44 AM
AM222
Re: Mission2020: The RETURN of MERCURY!

Quote:
Originally Posted by falcon lover View Post
When VW use the ID brand for its EVs, Mercedes-Benz use EQ, Audi use e-Tron, why Ford cant use Mercury for its electric vehicles? The advantage is that the Mercury EVs can be sold at Ford and Lincoln dealers...

True, Ford could have brought back Mercury an EV-only range. (This idea probably sounded crazy 5 years ago but it now makes more sense)

In the recent decades till it was scrapped, Mercury had no identity. It was either like another trim for a Ford model or "Design option B" of an equivalent Ford vehicle.

Making Mercury an EV-only brand would have finally given the brand its own identity.
10-31-2018 02:49 AM
falcon lover
Re: Mission2020: The RETURN of MERCURY!

When VW use the ID brand for its EVs, Mercedes-Benz use EQ, Audi use e-Tron, why Ford cant use Mercury for its electric vehicles? The advantage is that the Mercury EVs can be sold at Ford and Lincoln dealers...
10-31-2018 12:05 AM
SP1966
Re: Mission2020: The RETURN of MERCURY!

Maybe 2b2 finally realized Mercury was not going to return which is why he abandoned us!
10-30-2018 10:49 PM
Bloggin
Re: Mission2020: The RETURN of MERCURY!

This Mercury Coupe Is The Electric Sleeper Of Our Dreams

https://insideevs.com/icon-mercury-derelict-stealth-ev/

ICON DEBUTS “DERELICT” 1949 MERCURY COUPE WITH PIONEERING EV CONVERSION AT SEMA 2018

Jonathan Ward Continues To Infuse Vintage Styling With State-Of-The-Art Technology

CHATSWORTH, CA – As with all ICON projects, the latest one is all about pushing the limits and challenging the status quo. When approaching a 1949 Mercury Coupe Derelict project, ICON co-founder/lead designer Jonathan Ward asked, “Why are all production EV vehicles devoid of heart and soul? Why is the aftermarket EV-conversion industry so slow to evolve and provide comprehensive systems and solutions? Why can’t you have the best of both worlds: the style and quality of a vintage vehicle with modern performance and functionality? We say you can have your cake and eat it too!”

As background, the purpose behind ICON’s Derelict line is to celebrate and preserve the original patina and exterior trim on the car. This 1949 Mercury Coupe was sourced from the original owners, and it has been in Southern California since new. ICON forensically disassembled the body, replaced all rubber, added insulation and sound-deadening products everywhere, then reassembled it in a manner that tried to make it look like nothing had been touched. A robust 4-wheel-independent chassis was developed with Art Morrison Enterprises alongside Brembo brakes.

The powertrain is all-modern and was a co-engineering exercise between ICON and Stealth EV. The dual electric motor, transmission-less design provides 470 lb-ft of freight-train torque and the equivalent of 400 horsepower, with no shifts all the way up to the Merc’s 120 MPH top speed. A full Tesla Performance 85kWh battery array is strategically fit throughout the vehicle for exceptional weight balance. It is capable of an estimated 150- to 200-mile range and has 1.5-hour full recharge capability. ICON positioned a CHAdeMO 125A fast-charger plug behind the tilting front license plate frame and also converted the original gas filler into a Tesla supercharger plug to expedite in-transit charging. A pioneering EV management system protects the batteries from overcharging and also provides thermal management and a host of capabilities and protections.

ICON had a bit of fun with the engine bay. Since the electric motors fit where the old transmission once resided, Jonathan Ward thought it would be fun to reference vintage V-8 speed equipment. The custom aluminum “engine” actually houses the battery controllers and a few of the Tesla modules – designed in a traditional V-8 array with a polished and media-blasted finish for a decidedly vintage aesthetic. Then ICON had custom cloth-braided sheathing made for the wires under the hood, referencing the original wiring loom.

In the interior, ICON wanted to keep the materials vintage-appropriate and light. Fabric from Knoll Textiles and hides from Moore & Giles and Relicate Leather realized the exact design that Jonathan Ward envisioned. Power windows operate via the original analog window cranks; tapping twice on the driver’s side drops or raises all windows at once. While all gauges are modern digital Andromeda, the design strongly references the original analog units, down to the typeface and background. Other significantly redesigned elements include in-dash A/C vents (not to mention electric A/C), and all custom switches and bezels are inspired by the originals but support modern components and functions.

To ICON, the smallest details are never superfluous. The 1949 Mercury EV Derelict was commissioned by a longtime client, who gave ICON the go-ahead to push the boundaries of design and engineering. The result is what makes an ICON Derelict a piece of rolling sculpture. SEMA 2018 attendees can see the ICON 1949 Mercury EV Derelict in the Optima Battery booth #20323.
03-13-2018 05:09 AM
falcon lover
Re: Mission2020: The RETURN of MERCURY!

Nice. Could be Mercury the Electric division for Ford? Mercedes-Benz EQ, BMW i, Audi E-Tron, Porsche Mission E, VW ID...
03-12-2018 07:08 PM
Bloggin
Re: Mission2020: The RETURN of MERCURY!

Watch This Electric Ford Sneak Geezers Out For A Night Of Fun
How to spark up your life with an electric conversion
https://insideevs.com/watch-this-ele...out-night-fun/


Funny how a bit of high voltage can put spark back into both old men and old cars. Take the two codgers in the video above. Despite the best efforts of time to grind their existence into lifeless routine, a classic car — brought back to life with the help of large battery and an electric motor — allows them to sneak away from their managed community, and turn the old couple into a pair of thrill-seeking, young-on-the-inside guys.
01-31-2018 02:39 AM
2b2
Re: Mission2020: The RETURN of MERCURY!

inspired by elsewhere, gonna hafta come up with a "heli-nanny" version for the new/young drivers
& fading old drivers:
-
every safety gizmo
- no sound system/L.Welk-only
- super-simple controls = Ø distractions
- LARGE-PRINT HUD
- machine-washable seating surfaces...
... may as well add adjustable ht. suspension for visibility & ease of E/E
01-30-2018 01:26 PM
2b2
Re: Mission2020: The RETURN of MERCURY!

from Navi Review thread
Quote:
Originally Posted by glyphics View Post
I'm not so against Mariner despite its Mercury association. Mercury is not coming back (Sorry, 2b2) so why waste a good, Ford patented name when the theme is, indeed, travel.

As a career pilot, I noted that the term "avigate" was once floated as a distinguisher from "navigate" but the new term never caught on. Earlier on, the term "aviator" (not "avigator") did catch on as a distinguisher from "navigator" but that's what makes English what it is; our illogical, ever-evolving mother-tongue.

Since Lincoln is free to use any first letter in its naming scheme, the field for the MKC and MKZ is wide open. Admiral, anyone? Admirals outrank Commodores any day.

Astronaut?
Argonaut?

Oops. Getting off-topic.
minor clarificationing

Mercurys are definitely NOT current being built
but
imho (IMHO) saying "nEVER" is confusing (like many IN the auto industry) 'Brand' with 'Nameplate' or "sales channel"

something CALLED a Mercury could be put on sale ToMorrow
OR
a parts-bin solution that's been 'off-the-table' could easily be brought out within MONTHS
OR
the white/white-ish space vehicles that are ALREADY being worked on could get reNamed with the stroke of a pen
whenever a suit wants to
OR
Fomoco could already be building and selling Mercurys that are blatantly MIS-Badged, ie
they're Mercurys in ALL but Name

cough*Vignale*cough
11-20-2017 08:26 PM
ehaase
Re: Mission2020: The RETURN of MERCURY!

Even though I own a Mercury, I am completely against Mercury returning. However, this is the best thing I have read on Mercury and the post World War II auto industry in a long time. The article is great, and comments are outstanding.

http://www.curbsideclassic.com/curbs...nse-of-it-all/
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