Audi Targets Volume Brands as Luxury Demand Slows
Autonews | June 2, 2015
SHANGHAI -- Audi expects to offset softening demand for large luxury cars in China by winning sales from volume brands. Executives at Volkswagen AG's luxury unit say the slowdown in China is leading to lower capacity...
Bradford Wernle
Automotive News
March 16, 2015 - 12:01 am ET
Florida auto dealer Bill Wallace routinely stages special promotions at his Cadillac and Lincoln dealerships to lure BMW and Lexus owners in for a test drive -- offers such as a free dinner for two or Starbucks coupons.
"We get the...
Bradford Wernle
Automotive News
March 16, 2015 - 12:01 am ET
Florida auto dealer Bill Wallace routinely stages special promotions at his Cadillac and Lincoln dealerships to lure BMW and Lexus owners in for a test drive -- offers such as a free dinner for two or Starbucks coupons.
"We get the...
think we've had threads like this before
but the map is COOL...
The most popular new vehicle in each state? Not what you might expect - Motoramic/Yahoo
By Justin Hyde February 20, 2015
Ford, Lincoln say no Super Bowl ads as more brands stay on sidelines
Ford and Lincoln will not run Super Bowl commercials this year, a spokeswoman confirmed today.
The auto ad lineup continues to dwindle ahead of the Feb. 1 game, even though last year’s contest was the most watched TV program...
Japanese brands to embrace the small, the sporty and the futuristic
Automotive News
November 10, 2013 - 12:01 am ET
TOKYO -- Japan's automakers will go futuristic and local at this year's Tokyo Motor Show, combining the far-out concept cars the show has been famous for alongside the Japan-only...
The Mercedes-Benz CLA45 AMG was one of the luxury compacts shown at the Frankfurt auto show.
Automotive News
FRANKFURT -- Small, sassy and premium.
That's the essence of the growing luxury compact segment that dominated new offerings by premium brands at the Frankfurt auto show. The goal: Lure...
June 19, 2012
Automotive News
PARIS -- Renault is considering adding two upscale brands and further expanding in emerging markets to decrease the automaker's reliance on Europe's shrinking volume car market, Chief Operating Officer Carlos Tavares said.
The automaker may revive the Alpine...
Nissan reviving Datsun brand for emerging markets - Reuters
TOKYO (Reuters) - Nissan Motor Co plans to revive the Datsun nameplate to sell inexpensive cars tailored for emerging markets from 2014, the Nikkei newspaper reported on Friday, as the Japanese automaker revs up its efforts to tap...
Youngest Car Buyers Seek Out Foreign Brands
By Huw Evans
July 8 2011
AutoGuide
Collectively known as Generation Y or Millennials, those born after 1980 appear to be showing an even greater preference for ‘foreign’ brand cars in North America than even Gen-X members or the baby boomers before...
Lincoln, Chrysler named top brands in 2011 Vehicle Satisfaction Awards
by Jeff Glucker
May 19th 2011
Autoblog.com
Do you demand satisfaction? No, not the glove to the face brand, but the type of satisfaction that makes you proud to own the car in your driveway. AutoPacific has done some...
Next Generation Fusion and MkZ to further separate the two brands
MkZ to feature different styling and technology
FordInsideNews.com
April 4, 2011
By: Austin Rutherford
Since their launch in the 2006 model year, the Ford Fusion and Lincoln MkZ, then the Zephyr, have been a tale of two cars...
Lincoln Durability Highest Among All Brands in 2011 J.D. Power and Associates’ Vehicle Dependability Study
Lincoln received the highest score for durability in annual industry study of three-year-old vehicles
Ford Motor Company has four award recipients in their respective model segments...
2011 DETROIT AUTO SHOW
Lincoln, Ford brands will get different design, technology
Automotive News
Jamie LaReau
Wednesday 1/1/11
DETROIT -- Ford Motor Co. offered a glimpse into its future Lincoln product plan today, saying Lincoln vehicles will be dramatically different from Ford division...
The 2010 American Consumer Satisfaction Index has been tallied, with Ford and GM brands dominating the sub-luxury market, and German luxury taking top marks. - LeftlaneNews
Another day, another study, yet again Ford and General Motors continue to top the non-luxury brand consumer satisfaction...
Now that FoMoCo won't have Mercury to kick around (neglect, starve, ignore, belittle, or LIE-about) any more
Which Brands will Merc-customers choose INSTEAD?
if YOU are a potential Mercury customer:
WHAT WILL YOU PUT ON YOUR LIST?
Important! for purposes of this Poll
- IF you probably would've...
JD Power: Ford has the Highest Initial Quality among Mainstream Brands
•Ford brand now has the highest initial quality among all non-luxury brands, according to J.D. Power’s closely watched Initial Quality Study
•Ford rose to fifth place from last year’s eighth place. This is the highest...
Courtesy of Autoblog.com:
While the Taurus name still carries very strong awareness with customers, Ford needs to show the car-buying public that the 2010 model has an entirely new level of class and refinement. To accomplish its goal, the flagship sedan's new marketing campaign is ignoring...
http://www.marketwatch.com/news/story/Study-Finds-American-Auto-Brands/story.aspx?guid={5B659B47-A2F9-4383-A600-8A258CD624C9**
PRESS RELEASE
Study Finds American Auto Brands Rated More Positively by Consumers Than Japanese Counterparts
Measurement of Customer Opinions Posted Online Using...