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  1. Ford's Farley studies video game industry, refines prelaunch marketing efforts

    Ford Motor Company Discussion
    By John Neff Posted Oct 17th 2012 1:30PM Throughout these tough economic times, automakers have looked all over for new marketing ideas to get their products noticed. Ford is no stranger to experiments in marketing, and its chief marketing man, Jim Farley, confirms that the video game industry...
  2. US Automakers social media efforts results so far

    The Lounge
    Very interesting see what they have achieved so far.
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