NEW FORD MUSTANG ECOBOOST OPTION BRINGS YOUNGER BUYERS IN SOUTHERN CALIFORNIA
- Non-Ford vehicle owners account for 56 percent of new EcoBoost® Mustang sales in Southern California, according to J.D. Power PIN data
- Buyers ages 16 to 35 years old account for 47 percent of market share...
Focus ST Bringing New and Younger Buyers to Ford Brand
DEARBORN - Focus ST is showing signs of success in bringing younger, more affluent customers into Ford showrooms as the car and the Ford ST performance brand mark one year in the market.
Through October, U.S. sales of the Focus...
Lincoln bids for younger crossover buyers with MKC
January 13, 2013
by Bradford Wernle
DETROIT -- The Lincoln MKC Concept makes its world debut at the Detroit show Monday, the second vehicle in a new generation of Lincolns aimed at young upscale customers.
Lincoln hasn't said...
Ford technology is a hit with younger consumers
Ford Motor Co. says its relationships with high-tech firms like Microsoft Corp. and Sony Corp. are helping it connect with the holy grail of the car business: young consumers.
Ford and Microsoft jointly developed the popular Sync system that...
<TABLE cellSpacing=0 cellPadding=0 width=490 border=0><TBODY><TR><TD class=storyHeadline>Volvo Grows Younger</TD></TR><TR><TD class=red_18_b>Brand expects its next round of product to continue a trend</TD></TR></TBODY></TABLE>
If a zippy little coupe aimed at 30-something hipsters seems out...