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The Spaminator
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Marks Fourth Time Winning Award
FordInsideNews.com
December 12, 2011
By: Austin Rutherford


Moments ago, MotorTrend magazine's Ed Loh and Ford's Mark Fields announced that the 2012 Truck of the Year is the F-150 at Ford's Dearborn headquarters in Michigan, much as they did with the 2010 Ford Fusion. This marks the fourth time that the F-150 has won the award.

Quick to mention, Fields pointed out the F-series will be the number one truck seller in the US for 35 years. He also announced that the F-150 EB will sell 100,000 in its first full year.

MotorTrend praised the F-150's revised engine lineup, especially that of the 3.5L V6 EcoBoost. They believed that the technology of the engine, combined with the fuel economy and power, made it the perfect engine.

Motortrend also praised the F-150's non-truck features like that of Sync and and high interior quality.

On a side note, Fields confirmed yet again that the all-new Fusion will be at Detroit.

Link to MotorTrend's article

To view FIN's own review of the F-150 equipped with EcoBoost, click here

Ford Press Release:

  • 2012 Ford F-150 has been awarded the prestigious Motor Trend Truck of the Year® award, the fourth time F-150 has won the accolade. F-150 has won the award more times than any other truck
  • F-150 outshone all other contenders in various tests that evaluated the truck’s design, engineering, performance, efficiency, safety and value
  • With class-leading fuel efficiency, capability and durability coupled with affordable technology, the 2012 Ford F-150 meets the demands of today’s full-size light-duty pickup customers

DEARBORN, Mich., Dec. 12, 2011 – The 2012 Ford F-150, which established a new standard for full-size pickups with best-in-class fuel efficiency and capability, today was named Motor Trend’s 2012 Truck of the Year®.

“The 2012 F-150 is a no-compromise solution that can be tailored to fit virtually every customer’s needs, and the Motor Trend Truck of the Year award further reinforces that this is truly the best choice for America’s truck owners,” said Mark Fields, Ford president of The Americas. “We are proud to receive this award and even more pleased that our F-150 customers have additional validation of their top choice.”

This is the fourth time the F-150 has won the award – the most awards for any truck since Motor Trend began presenting its Truck of the Year award in 1989. The Ford pickup received the magazine’s prestigious award for previous groundbreaking new models in 1997, 2004 and 2009.

Motor Trend editors applauded F-150 because, they said, “F-150s are built to work and felt better the more they were challenged. Ford offers an enormous variety of configurations and designs, making the truck tailorable to just about any need. It’s the combination of advancement in design, engineering excellence, efficiency, safety, value, and the performance of intended function that has earned the Ford F-150 the title of Motor Trend’s 2012 Truck of the Year.”

With more than a half-million sales through November and a lead of almost 150,000 sales versus the nearest competitor, the Ford F-Series is on track this year to extend its streak of truck leadership to 35 straight years.

Helping spark the F-150’s continued success is the powerful and fuel-efficient 3.5-liter EcoBoost® engine, which now accounts for more than 40 percent of F-150 retail sales and is on pace to exceed 100,000 sales in less than a year on the market.

More capability, more technology
The 2012 F-150 offers customers plenty of technologies that boost capability, performance, driving enjoyment and fuel efficiency. One such technology is the class-exclusive electric power-assisted steering (EPAS). The system has been carefully tuned with sophisticated speed mapping to deliver accurate responses at high speed while remaining light and manageable in parking maneuvers. Ford is the first manufacturer to widely offer EPAS on full-size pickup trucks. EPAS contributes about a 4 percent fuel-economy benefit compared with conventional hydraulic systems.

A 4.2-inch LCD message center that features information related to fuel economy, towing performance and off-roading, SYNC® AppLink™ and SiriusXM Travel Link also are among the customer conveniences available.

New features for 2012 include:
  • 36-gallon fuel tank on 4x4 F-150 EcoBoost-equipped units providing best-in-class 756 miles of driving range
  • Two-speed automatic 4x4 system on Lariat, King Ranch, Harley-Davidson and Platinum models for improved all-weather traction
  • Hill Start Assist, which helps keep the truck from rolling backward at a stop, making it easier to pull away when on a slope or hill, especially when towing
  • Best-in-class payload capability of 3,120 pounds

Fuel-efficient and powerful offerings
All of the changes for the 2012 model year complement a powertrain lineup that debuted in 2011. The powertrain lineup delivers a mix of best-in-class fuel economy, horsepower, torque and capability. Ford is also the first and only manufacturer to equip its entire full-size pickup truck lineup with a fuel-saving six-speed automatic transmission as standard. Engine highlights include:

3.7-liter four-valve Ti-VCT V6:
  • Best-in-class 302 horsepower at 6,500 rpm vs. V6 competitors
  • Unsurpassed 278 lb.-ft. of torque at 4,000 rpm vs. V6 competitors
  • Best-in-class 17 mpg city and best-in-class 23 mpg highway (4x2)
  • Best-in-class 6,100 pounds maximum trailer tow vs. V6 competitors
5.0-liter four-valve DOHC Ti-VCT V8:
  • Best-in-class 360 horsepower at 5,500 rpm vs. standard V8 competitors
  • Best-in-class 380 lb.-ft. of torque at 4,250 rpm vs. standard V8 competitors
  • 21 mpg highway, unsurpassed 15 mpg city (4x2)
  • Best-in-class 10,000 pounds maximum trailer tow vs. standard V8 competitors
6.2-liter two-valve SOHC V8:
  • Best-in-class 411 horsepower at 5,500 rpm vs. all competitors
  • Best-in-class 434 lb.-ft. of torque at 4,500 rpm vs. all competitors
  • 13 mpg city, 18 mpg highway (4x2)
  • Best-in-class 11,300 pounds maximum trailer tow vs. all competitors
3.5-liter Ti-VCT EcoBoost:
  • 365 horsepower at 5,000 rpm on regular fuel
  • Best-in-class 420 lb.-ft. of torque at 2,500 rpm vs. premium V8 competitors
  • Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm
  • 22 mpg highway, 16 mpg city (4x2)
  • Best-in-class 11,300 pounds maximum trailer tow vs. all competitors
  • Best-in-class 3,120 pounds payload vs. all competitors
 

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The EcoBoost is doing wonders for Ford
 

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Should be worth noting ... no widescale recalls on EB engines since launch. The fact that it is holding up well in trucks is proof that every dime Ford spent during the lean times on engines and platforms is paying HUGE dividends now. Ford is so far ahead of Government Motors and Chrysler in engines that it is almost laughable. Ford needs to continue to innovate on powertrains. Even the idiots at Government Motors eventually get one thing right every couple of years. But their truck program is a complete joke right now.
 

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4 wins from MT is a record for F series.
Congrats.
It really is the truck to beat. I guess it always has been. I remember that all the way back to the 70's with Bob Chandlers Bigfoot. The original monster truck.

Next gen F series is going on a serious diet shedding hundreds of lbs. These motors will be that much more impressive then.
 

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Next gen F series is going on a serious diet shedding hundreds of lbs. These motors will be that much more impressive then.
I'd love to see the next F-150 downsize a bit. The 3.7 is a very impressive engine too, but shedding some weight, and offering an even smaller engine could make F-150 even more of a value leader.
 

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How does the 2012 F-150 qualify? I thought things had to be new or majorly improved to qualify for "of the year" awards, yet the 12 F-150 is a carryover of the 11?
 

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How does the 2012 F-150 qualify? I thought things had to be new or majorly improved to qualify for "of the year" awards, yet the 12 F-150 is a carryover of the 11?

Can't think of any other truck that had more engineered changes than F series.
Heck, 4 new engines alone is far more than anyone else. Certainly more than bending new sheetmetal.
 

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Because the power train improvemnts came after the did their MTTOY last year
How does the 2012 F-150 qualify? I thought things had to be new or majorly improved to qualify for "of the year" awards, yet the 12 F-150 is a carryover of the 11?
 

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Because the power train improvemnts came after the did their MTTOY last year
Ok, so 2011 F-150 won truck of the year, but since it didn't launch in time for 2011, it won 2012 Truck of the year, and they're using the 2012 model so Ford will advertise it more and push the "Motor Trend" name.
 

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I'm a big fan of the F-Series but I do wish Ford would downsize that hoss, especially since the Ranger has been discontinued. Those 150's are absolutely huge now and I'd like to see them return to the size of the '92-'96 150.
 
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