Ford Inside News banner
1 - 20 of 50 Posts

·
The Spaminator
Joined
·
5,791 Posts
Discussion Starter · #1 ·
All-New Lincoln MKZ Offers More Standard Features, Lower Price Than New Lexus ES 350
Lincoln Media

MKZ Hybrid, available at same price as base gasoline-powered model, projected to remain America’s most fuel-efficient premium midsize sedan

> The all-new Lincoln MKZ midsize premium sedan, representing the style and substance of the future of Lincoln, delivers more features and lower starting price than the new Lexus ES 350; dealer order banks now open

> Standard equipment includes 2.0-liter EcoBoost® engine, SYNC® with MyLincoln Touch™ driver connect technology, Lincoln Drive Control, unique push-button shift, remote start, LED headlamps and taillamps, and 60/40 split rear seat; class-exclusive retractable panoramic roof makes production debut

> No price premium for new MKZ Hybrid


DEARBORN, Mich., July 24, 2012 – The all-new Lincoln MKZ premium midsize sedan comes standard with more content and a lower starting price than the new Lexus ES 350.

“The new MKZ and MKZ Hybrid are proof of our commitment to reinvent the Lincoln brand for a new generation of Lincoln customers,” said Jim Farley, group vice president, Global Marketing, Sales and Service. “There’s a large group of thoughtful individuals who take great pride in planning and following their own unique paths, and the MKZ is the first of a number of all-new vehicles designed with this same attitude to be a compelling choice for these independent-minded consumers.”

The 2013 Lincoln MKZ includes several segment-firsts, plus features such as all-wheel drive that buyers cannot have on a new Lexus ES 350, whose starting price is $175 more than the new Lincoln MKZ’s.

MKZ’s key standard features include:

· Lincoln Drive Control, which orchestrates the performance of the Continuously Controlled Damping (CCD) adjustable suspension, electric power-assisted steering (EPAS), engine, transmission, Active Noise Control, traction control and stability control systems

· 2.0-liter EcoBoost® engine, projected to produce 240 horsepower and fuel economy of 22 mpg city, 33 mpg highway (front-wheel drive)

· Push-button shift, a unique execution that replaces the traditional mechanical transmission shift lever with a contemporary five-button interface and dramatically opens up the center console of the car

· SYNC® with MyLincoln Touch™ driver connect technology

· LED headlamps (segment-first) and taillamps

· Intelligent Access with push-button start

The 2013 Lincoln MKZ boasts 10 class-exclusive features, seven of which are standard: push-button shift, LED headlamps, 10.1-inch LCD instrument cluster, Active Noise Control, 8-inch touch screen, remote start and Easy Fuel® capless fuel filler. Available features are the retractable panoramic roof, inflatable rear seat belts and multicontour front seats with Active Motion®.

Base price for all of this is $35,925, excluding $875 delivery and destination charge.

Plus, customers still can choose the MKZ Hybrid – projected to remain America’s most fuel-efficient premium midsize sedan – for the same price, unlike other luxury competitors.

Dealer order banks are now open, and customers can configure their own virtual MKZ at http://www.lincoln.com/cars/mkz/2013.

2013 MKZ Hybrid best price in class and improved performance
Lincoln became the first automaker to offer luxury customers a premium hybrid vehicle with a suggested retail price matching its conventional gas sibling, starting with the MKZ Hybrid in 2010.

This model has been a key component to bringing new customers into Lincoln showrooms, with 72 percent of hybrid buyers being new to the brand last year alone.

Lincoln MKZ Hybrid customers receive the same key feature as Lincoln MKZ gas customers in their respective equipment groups. That means, for example, customers opting for the Hybrid Premiere Package receive SYNC with MyLincoln Touch with 8-inch touch screen, leather-trimmed heated front seats, class-exclusive LED headlamps and Lincoln Drive Control.

Other competitors charge a premium for their hybrid models. The 2013 Lexus ES 300h, for example, is priced at $38,850, representing a $2,750 premium over the 2013 Lexus ES 350 and nearly $3,000 ($2,925) more than the 2013 Lincoln MKZ Hybrid.

Exclusive to the Lincoln MKZ Hybrid is SmartGauge® with EcoGuide. This instrument cluster coaches drivers to become more fuel efficient, creating visual rewards in the form of the growth of virtual flowers on the system’s right-most screen for the driver’s efforts to operate the car in a fuel-efficient manner on a long-term, day-to-day basis.

Lincoln’s white flowers, inspired by apple blossoms, remain permanently unless lifetime fuel economy is reset.

On the all-new Lincoln MKZ Hybrid, new lithium-ion batteries save weight and generate more power than the previous nickel-metal-hydride batteries. An all-new 2.0-liter Atkinson-cycle four-cylinder gas engine retains performance with more efficiency than the previous 2.5-liter unit, and the 70-kilowatt electric traction motor alone can power the car up to 62 mph.

The electric traction motor during launch allows for a smaller gasoline engine and significantly reduces fuel consumption. In addition, when it is used as a generator, it helps recover the vehicle energy during deceleration or braking to recharge the battery pack. Projected total system power is 188 horsepower.

Four levels of choice available
The 2013 Lincoln MKZ will be available in four executions: Premiere, Select, Reserve and Preferred.

The Select package includes the Premiere package plus:
· Rear view camera
· Wood steering wheel
· Ambient lighting
· Rear park sensors
· HD Radio™ technology, which provides better audio quality, improved reception performance and more choices
· Accent lighting in headlamps
· Auto-dimming driver’s side mirror

The Reserve package includes the Select package plus:
· Navigation System with voice recognition
· Blind Spot Information System (BLIS®) with cross-traffic alert. BLIS alerts when a vehicle enters a blind spot; cross-traffic alert warns of traffic approaching from the sides, such as leaving a parking space in reverse
· Power decklid
· Cooled seats
· Power tilt and telescoping steering wheel

The Preferred package includes the Reserve package plus:
· 19-inch polished wheels with painted pockets
· Premium floor mats
· Heated steering wheel
· Heated rear seats
· 110-volt powerpoint (standard on MKZ Hybrid)
· THX® II Certified Audio System

Thoughtful and intuitive technology
Meaningful technology applied in an intuitive manner is a key component of this new Lincoln.

Consider, for instance, the MKZ’s retractable panoramic roof. This visually and technically stunning feature becomes a Lincoln signature, offering a 15.2-square-foot glass panel and one of the largest rooftop openings available on any modern sedan. Click here to learn more about this available roof, which is priced at $2,995.

For audio enthusiasts, MKZ offers the available Lincoln-exclusive THX II Certified Audio System. It features 700 watts, 14 channels and 14 speakers.

THX audio engineers spent more than 200 hours custom-tuning the THX-certified equipment to deliver home-theater surround sound, creating one of the industry’s most powerful audio systems.

To aid drivers, the new Lincoln MKZ offers a Lane Keeping System, a suite of advanced driving aids that helps drivers avoid drifting from their lane due to distraction or fatigue. Consisting of Lane Keeping Aid, Lane Keeping Alert and Driver Assist, the Lane Keeping System utilizes a mono-vision camera integrated into the rearview mirror to read the lane markers ahead.

The Lane Keeping System is available as part of the Technology Package, which also includes adaptive cruise control, active park assist, auto high beams and rain-sensing wipers. For a more complete description of the Lane Keeping System, click here.

The new MKZ is the only sedan in its class to offer inflatable outboard rear seat belts. Rear-seat passengers – often children or mature passengers – can be more vulnerable to head, chest and neck injuries.

These inflatable second-row, outboard seat belts spread impact forces across more than five times the area of conventional belts, reducing pressure on the chest while helping to control head and neck motion and helping reduce the risk of injuries.

Emphasizing performance and efficiency, the optional 3.7-liter V6 engine produces a projected 300 horsepower, an increase of 37 horsepower over the previous MKZ V6, while improving fuel economy approximately 5 percent to an estimated 18 mpg city, 26 mpg highway (all-wheel drive).

“The all-new Lincoln MKZ represents a new day for Lincoln and we consider it a worthy new calling card for a reinvented brand,” said Farley. ”Along with a reinvented customer experience of delightful personal service, we are confident Lincoln will be on the leading edge of attracting a new class of premium buyers who delight in discovering new and better ways of rewarding and distinguishing themselves from the norm.”

The 2013 Lincoln MKZ will be in dealerships in late fall.

For a full press kit on the 2013 Lincoln MKZ, click here. Information on the all-new MKZ also can be found by downloading the Experience Lincoln app available now for free in the App Store and Google Play.
 

·
Registered
Joined
·
1,119 Posts
Well, all I can say is:

I WANT ONE! Too bad I have to wait 'til MY2015....:banghead:
 

·
Registered
Joined
·
5,933 Posts
Very good job on the pricing, Ford needs to keep undercutting the competition specially with Lincoln, it will help get others to take a look at the brand if they offer a better value
 

·
Registered
Joined
·
1,119 Posts
Very good job on the pricing, Ford needs to keep undercutting the competition specially with Lincoln, it will help get others to take a look at the brand if they offer a better value
It is a very good price indeed. A fully loaded Caddy ATS has a higher MSRP. I guess that says a lot..

It was funny reading some comments on over the internet, claiming that the price on the MKZ was too high. Hahaha..
 

·
Registered
Joined
·
5,933 Posts
It is a very good price indeed. A fully loaded Caddy ATS has a higher MSRP. I guess that says a lot..

It was funny reading some comments on over the internet, claiming that the price on the MKZ was too high. Hahaha..
And the ATS is smaller.

Driving dynamics will have to go to the ATS however... that I am sure of... but the MKZ offers a lot that the ATS does not.. but two different classes
 

·
Registered
Joined
·
1,119 Posts
And the ATS is smaller.

Driving dynamics will have to go to the ATS however... that I am sure of... but the MKZ offers a lot that the ATS does not.. but two different classes
They certainly are in a different category - but I'm sure many shoppers will compare them - simply because they are Caddy's and Lincoln's "entry sedans".

BTW, this sets up an interesting stage for the upcoming CTS. Now, THAT one is supposed to compete with the new MKZ. Looking at the price of the ATS, I wonder how much higher they can go on the CTS. I guess everything higher than $5K than the MKZ might be problematic.
 

·
Registered
Joined
·
5,933 Posts
They certainly are in a different category - but I'm sure many shoppers will compare them - simply because they are Caddy's and Lincoln's "entry sedans".

BTW, this sets up an interesting stage for the upcoming CTS. Now, THAT one is supposed to compete with the new MKZ. Looking at the price of the ATS, I wonder how much higher they can go on the CTS. I guess everything higher than $5K than the MKZ might be problematic.
Lets not forget the CTS will be keeping its range topping V model. I know they said they would drop the Wagon on the CTS and move it to the ATS, I wonder if they will do the same with the coupe?
 

·
Registered
Joined
·
1,119 Posts
Lets not forget the CTS will be keeping its range topping V model. I know they said they would drop the Wagon on the CTS and move it to the ATS, I wonder if they will do the same with the coupe?
No doubt the V will be in a different price-range - and that's probably justified.

I was thinking about the upcoming "non-V" CTS. Looking at the pricing of the MKZ, there isn't much room to bump up the pricing. Maybe $2K-$3K more than the current one - at best. And that has to include ALL the features available - because as I said earlier, there is not much missing on the new MKZ. And considering that the new CTS certainly won't have such a huge sunroof, it will be a tough fight right from the beginning. Cadillac will be forced to include virtually all XTS-features to sell the next CTS at $55K or more.
 

·
Mercury C557
Joined
·
22,734 Posts
imho it sounds like the ATS is very well engineered
BUT has economy-car engines (so far) ...well at best Buick-engines... who'd even care if those are RWD?

IF Lincoln chooses to, they could offer a smaller car (Focus-based) to offer driveability & economy
or go only slightly-smaller than the ATS (Grand-C-Max-based) to adding the room at least equaling the ATS*,
^which^
lets the LincStang be a true performance sportsedan (& coupe/cabrio) with engines ranging from a 350hp Nano 2.7EB (or even *a 280hp new 2.0EB/300+hp 2.3EB)
all the way up to a 700hp 5.0EB
and
they could use what they know about hybrids to Atkinsonize whichever of those sound best as well (the 3.7 too)

Just because Lincoln doesn't currently have anything smaller than the family-sized, midsized MKZ, doesn't make the Z an entry-anything car
&
I have a lot of reservations about how Cadillac is "fleshing-out" their smallest offering
&
imho they can't go any smaller without invalidating Buick or breaking the bank.


hope this made sense
 

·
Registered
Joined
·
1,119 Posts
I certainly wouldn't consider the MKZ as an "entry-vehicle" either. It is just the entry to the brand LINCOLN - at least for now. As I said, people are going to compare Lincoln to Cadillac. And they will compare what each brand has to offer for X amount of money. It already happened today on several comment sections on the internet where the pricing of the MKZ was compared to that of the ATS. I don't think that these two cares should be compared due to their different nature, but I do believe that many potential buyers might have a look at the ATS and wonder if it has the right value. For $6K more, you can already get the XTS. Value-wise, a far better deal. I assume the CTS will be the sweet spot - all the features missing on the ATS but available on the XTS PLUS the right blend of size between the XTS and ATS.

BTW, even car-dealers compare their cars to other vehicles that serve a different purpose. I remember when the current Explorer came out. The first other car the dealer mentioned was the Grand Cherokee although - while both are an SUV - they don't necessarily have the same target.
 

·
Registered
Joined
·
5,933 Posts
I wonder why Lincoln decided to make air conditioned seats optional again. It's a little disappointing. You have to go up to the Reserve which starts at $39,075. I still like what they're doing with the design and pricing.
That bothers me too... every other Lincoln has them standard even the Navigator! **** my 04 LS has them but they were optional... back in 04! It should be standard
 

·
Mercury C557
Joined
·
22,734 Posts
^&^^
well the configurator IS preliminary
tho
imho Fomoco does have some "issues" in figuring out packages.
Wonder what a Bespoke order would charge for the A/C seats by themselves?

ACTUALLY
I'd love to hear what you all would choose if Bespoke meant you could do ala carte option-by-option
(& what color you'd pick of ANY paint Fomoco offers!?!)
 

·
Registered
Joined
·
1,119 Posts
^&^^
well the configurator IS preliminary
That's probably the reason why the power rear sunshade is not showing up on the configurator although it should be optional on the Preferred model.

ACTUALLY
I'd love to hear what you all would choose if Bespoke meant you could do ala carte option-by-option
(& what color you'd pick of ANY paint Fomoco offers!?!)
Being somewhat familiar with BMW's individual and Mercedes' designo programs, I'd love to see a piano lacquer trim. Carbon or Aluminium wouldn't be bad, either. A full-leather dash is always something to consider - as well as a very soft leather (had that once on my 2006 BMW M5). Having the option of a nice interior contrast would be great as will. Mercedes offers a Porcelain leather interior for the seating surfaces only. An almost white leather combined with black dash and surroundings. Very cool! Alcantara-headliner optional.
 

·
Registered
Joined
·
5,933 Posts
^^ I agree 100% I really like how BMW offers several interior colors as well as wood trim/Aluminium/Carbon separate. So for instance I could order Black interior with lighter wood trim. It really bothers me when Lincoln does this thing where you are forced to go with darker wood with black interior or lighter wood with white interior. I would like to see that changed!
 

·
Registered
Joined
·
997 Posts
Interesting that still no dark green is available and now no dark blue. So I did a fully optioned Z and ended in the $50K range then did a fully optioned S and finished in the $50K range for comparison. The Z could/will kill the S at least for now until we get a next gen S. I'd consider the Z over the S just on styling alone.
 

·
Registered
Joined
·
1,119 Posts
Yeah, basically, the only thing the MKS has to offer is the V6 EcoBoost engine choice - but that's about it. The MKZ destroys the MKS as it stands today.
 

·
Mercury C557
Joined
·
22,734 Posts
First I need to 'disclose' that I am neither a midsize nor Luxury Brand customer...
...ie my point being that NONE of trims pleases me -- actually they come darn close to pissing me off!
but...
I'm glad they didn't call the top trim "Ultimate" since ALL Lincolns must have that quality!
re: Z STD (didn't see Climate mentioned or puddle lamps (STD?), but compare doesn't work for me either)
used * to indicate features with related features

so
my strictly personal preferences:
**WANT**

PREMIERE
Lincoln Drive Control with Active Noise Control, Continuously Controlled Damping (CCD) Suspension and Electric Power Assisted Steering (EPAS)
Intelligent Access*
wheels: 17" max
SYNC® with 8" Touchscreen*
Premium Leather-Trimmed Seating with 1st Row Power Seats
Hill Start Assist
Remote Start
Electronic Parking Break

SELECT
Ambient Lighting
Auto-Dimming Driver Side Mirror

RESERVE
Cooled Perforated Leather Driver and Front-Passenger Seats
Power Tilt/Telescoping Steering Wheel

PREFERRED
Heated Steering Wheel
Heated Rear Outboard Seats
Premium Floor Mats
110V Powerpoint

OPTIONS
Rear Inflatable Seatbelts

NOT OFFERED? unmentioned?
all 1-touch up/down power windows (& remote)
adaptive (turning) headlites
rear window shade (just as sunshade when parked)
side window shades (rear doors)
bullet-resistant body & glass**
roof solar cells
undercarriage airflow panels
Head-Up display*
fridge compartment (in trunk?)
cooler (cupholders, glovebox)
SilverSmoke Leather (like Edge Sport) with black inserts (Leather/AlCantara?)
sparkle aluminum dash trim (like Explorer, but real)
SuperSilver paint (VW)
a "proper" grille
programmable driver/car interface
co-ordinating accessories (aftersale)


*DON'T KNOW/CARE*
SELECT
Rear View Camera
Rear Park Sensors
HD Radio™
Accent Light in Headlamps
RESERVE
Blind Spot Information System w/Cross Traffic Alert
Power Decklid with Soft Close
PREFERRED
THX® II Premium Audio (14 Speakers, 700W, 14 Channel Amp)
OPTIONS
Technology Package*
-Adaptive Cruise Control
-Active Park Assist with Forward Sensing System
-Lane Keeping System
NOT OFFERED? unmentioned?
'active' aero-FX
'nightvision'*
docking station for bring-along tech gizmos

DO NOT WANT
PREMIERE
Push Button Start
PUSH BUTTON SHIFT ! ! !
18" Premium Painted Aluminum Wheels
MyLincoln Touch®
*********
10.1" LCD Instrument Cluster

SELECT
Wood Steering Wheel

RESERVE
Navigation with Voice recognition

PREFERRED
Single Panel Moonroof
*
19" Polished Aluminum Wheels with Painted Pockets

OPTIONS
Retractable Panoramic Roof
*
Multi-Contour Seats with Active Motion™
Technology Package
*
-Auto High Beams
-Rain-Sensing Wipers



conclusion:
Lincoln (nor Ford) is the Brand for me
hopefully WHEN Mercury returns that "tailored" but not over-the-top trimlevel will be available OR
perhaps Fomoco just isn't the Mfg for me?
(at least not without paying for what I don't want or resorting to aftermarket customization?)
 

·
FIN Moderator
Joined
·
2,106 Posts
but...
bullet-resistant body & glass**
That would be good for the people that live in New Orleans, Detroit, Camden, and St. Louis. I live outside of N.O. in a suburb called Metairie so I don't have any problems. Is Reno bad (in terms of crime)?
 
1 - 20 of 50 Posts
Top