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L.A. Times
Industry woes leave car design students stranded
Few are being hired, leaving some students to switch focus.

On the same night that the Senate was killing legislation to bail out U.S. automakers last week, seniors in vehicle design at Pasadena's Art Center College of Design were putting on what should have been the show of their young lives.

Standing in suits beside sleek, carefully constructed models of futuristic-looking cars and video screens with 3-D renderings, they smiled and handed out resumes, hoping to catch the eye of a car company recruiter.

Almost none were to be found.

"Normally there are a lot of designers from the big companies, but with all that's going on, nobody is coming," said Julius Bernardo, 27, who has dreamed of designing flashy cars since childhood and spent about $100,000 on his education. "At this point in time, you have to start thinking about other kinds of jobs."

In normal times, the senior show at Art Center, one of the world's top transportation design schools, is an employment gold mine, an auto-world agora where carmakers go to stock their studios with talent and put them to work on the vehicles of the future. Industry legends such as BMW's design chief Chris Bangle and former Aston Martin designer Henrik Fisker walked almost directly out of their senior shows and into automotive history.

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Mercury C557
22,734 Posts
I have mixed feelings about this

1. imho the puppy-mills ...'scuse me... design schools are significantly to blame for the mediocre vehicle design of the last 20-ish years;
selling accreditation rather than talent to the mfgs' bean counters

2. there never were more than a handful of 'Star' jobs available
and these schools would attract hundreds/thousands of students with (practically)false promises

3. imho the lack of mfg reps at the show displays once again the short-sighted mentality STILL infecting many businesses (assuming that part wasn't over-stated in the article)... How hard is it for a rep to go collect contact info (steal ideas) for better times?

So I guess (imho) this is mainly a 'Good Thing'/just another bubble-burst
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