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Lincoln Brand Up 43 Percent; Best January in Four Years
Ford.com


​DEARBORN - Lincoln January sales of 5,973 vehicles are up 43 percent from a year ago, and is Lincoln’s best performance for the month in four years supported by the sales of Lincoln MKZ and Lincoln MKX.

“We fully realize we have a long way to go as this luxury brand continues to reinvent itself, but we are certainly encouraged by the continued momentum for Lincoln in January,” said John Felice, vice president, U.S. Marketing, Sales and Service.

Lincoln MKZ reported a strong performance coming off the holiday sales month of December with sales of 2,122 vehicles. MKZ Hybrid had its best January ever with 726 vehicles sold.

“Historically, January is the weakest sales month of the year for the industry and particularly for luxury,” said U.S. Sales Analyst Erich Merkle. “Our MKZ Hybrid sales are very close to what we saw in December – with 754 vehicles sold – December tends to be one of the strongest in sales months in the industry with holiday sales.”

MKX also saw success in January with 2,479 vehicles sold, an increase of 36 percent from a year ago.

As we move through the year, there is still a lot of excitement to come for the Lincoln brand with the launch of two products – the new Lincoln Navigator and all-new Lincoln MKC – as well as the launch of the Lincoln brand in China.

“There’s going to be some exciting things happening for Lincoln this year,” said Merkle. “There is a lot to look forward too, but we have to remember it is a journey as we go through the process of launching new vehicles and entering the strong growing marketplace in China.”
 

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MKA Hybrid
MKA Energi
MKA Electric (200 EV miles)

MKC Hybrid
MKC Energi

MKZ Hybrid
MKZ Energi
MKZ Electric (200+ EV miles)

MKX Hybrid
MKX Energi

MKS Hybrid
MKS Energi
MKS Electric (300+ miles of electric power, inductive charging, auto parking, electric doors, a technological marvel)

Aviator Hybrid
Aviator Energi

Navigator Hybrid
Navigator Energi

Lincoln should also offer exclusive larger 40 - 50 mile Energi battery packs, and standard Inductive Charging for the Energi and Electric models at home. So the Lincoln owner never has to plug anything in, as long as they charge at home. All Lincoln vehicles above C-Segment are aluminum based.

Globally the hybrid, Energi and Electric drivetrain model would benefit the success of Lincoln, as more European and Asian cities are imposing strict CO2 restrictions in cities, and many going Zero CO2.
 

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Have to say I like the idea of an MKX hybrid. An MKC hybrid likely isn't in the cards at this point, maybe next-gen. Or Lincoln could be developing a C-Segment hybrid with the next-gen C-Max.

And yes, this is a 'process' which takes more time than I think people are prepared to tolerate. Now may not be the right time to become a Lincoln customer since cars will be going away and coming back, etc.
 

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^a very gratifying thread-hijack
if unintended...


Wondering about varying hybrids' systems:
-- instead of "regular petrol+battery"; my electrified-VirtualAwd battery-free traction system
tho
-- regular hybrid-systems on SOME Lincolns could be OK - at first
but__________
-- mainly focus on Plug-In/Energi's
&
-- gradually increase the number & 'scope' of BEV's

(Bloggin, what about having your littlest Lincoln BEV be only 100m range? - at first?)
 

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^a very gratifying thread-hijack
if unintended...


Wondering about varying hybrids' systems:
-- instead of "regular petrol+battery"; my electrified-VirtualAwd battery-free traction system
tho
-- regular hybrid-systems on SOME Lincolns could be OK - at first
but__________
-- mainly focus on Plug-In/Energi's
&
-- gradually increase the number & 'scope' of BEV's

(Bloggin, what about having your littlest Lincoln BEV be only 100m range? - at first?)
That's a good idea, because by the time it 'could' launch MY2016, the Focus Electric will be at 120 to 160 EV miles.
 
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