Predicting the 2009 Ford F-150
Ford is getting ready to trump all competition again, but not all goodies will be available at launch
By Igor Holas | 10.04.2007 | www.autosavant.net
The new F150 will borrow styling clues from the Super Chief Concept
When the current F-150 debuted in 2003, it seized the Truck of the Year award, and turned the full-size truck segment on its ear. With sophisticated looks, stylish interior, and competitive lineup of powertrains, the F-150 made everything else on the market look obsolete.
However, it is four years later, and all of the competitors have released their new trucks in the interim – all aiming to match or beat the F150. The truck is still the king of sales, but the age is showing; especially in the powertrains, where the Ford’s 300hp V8 mated to a four-speed automatic transmission cannot match the 400-some horsepower engines mated to six-speed transmissions offered by the competitors.
So, despite rising gas prices and a housing market collapse, it is the right time for Ford to release a new generation of the F-150. A lot has been written about the new truck, but unfortunately, the most prominent piece, written by Edmunds, was the one that had the most mistakes in it. So let me take this opportunity to present the full and correct outlook for the upcoming truck.