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The great Corvette giveaway is becoming contagious. Last month, General Motors gave Detroit Tigers pitcher Armando Galarraga a free Corvette after his near-perfect game was wiped out by an umpire's controversial call at first base.
Last month, General Motors gave Detroit Tigers pitcher Armando Galarraga a free Corvette after his near-perfect game was wiped out by an umpire's controversial call at first base.

On Thursday, while speaking to about 500 people at the Austin Chamber of Commerce in the Texas capital, GM CEO Ed Whitacre called out Barry Mayer, chairman of the chamber and president of Tokyo Electron US Holdings, and asked him what kind of car he drives.

Mayer sheepishly confessed that his primary car is a Lexus, a logical choice for someone leading the U.S. operations of a Japanese semiconductor equipment maker.

"Well, how'd you like to have a brand-new Chevrolet Corvette?" Whitacre asked.

Before Mayer had a chance to gather his thoughts, Whitacre dropped the keys in his hands.

And that wasn't all. Whitacre pointed to his colleague Craig Eppling, GM's regional communications manager, and informed the audience that they could ask Eppling for vouchers worth a modest discount on any GM product.

"Make sure to tell your dealer that Ed sent you," Whitacre said.

Of course, GM is telling media and investors that it is reining in incentive costs.

That doesn't mean the CEO can't choose to give away a sports car at carefully chosen moments.
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The Corvette sells very well, but its getting long in the tooth, now, they need a major refresh or a pull forward of the C7
If there is one car Chevy has done well with its this one.
If you can't sell them, you may as well give them away and get some free publicity.
 

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The guy is going to tell his friends just how cool his corvette is. Its going to be a blast compared to his lexus.
 
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